Brands
CONRAN DESIGN GROUP REIMAGINES MRS GROUPE AS A MODERN, RESPONSIBLE BRAND
Conran Design Group’s Paris team has led a sweeping transformation of MRS Groupe, repositioning the catering leader as a premium, human-centric brand. With...
SUBWAY INDIA MARKS MILESTONE WITH 1,000TH STORE OPENING IN GURUGRAM
Subway India has achieved a landmark milestone with the opening of its 1,000th store at Paras Florett in Gurugram. Operated by EverBrands, the...
HEINZ ARABIA’S “NEVER ENOUGH” CAMPAIGN TURNS KETCHUP SHORTAGE INTO CULTURAL MOMENT
Heinz Arabia has launched “Never Enough,” a campaign built on the universal frustration of too few ketchup sachets with food orders. By spotlighting...
FAIRPRICE PLAYFULLY HIGHLIGHTS EVERYDAY MOMENTS FOR CHINESE NEW YEAR CAMPAIGN 2026
FairPrice Group’s Chinese New Year 2026 campaign shifts focus from spectacle to the everyday rituals that define the season. With three playful films...
GATORADE CHILE UNVEILS BOLD COLLECTIBLE SQUEEZER SERIES CELEBRATING MOVEMENT AND MOMENTUM
PepsiCo Design Team, in collaboration with LAB Latam, has launched a striking collectible squeezer series for Gatorade Chile. Each piece embodies energy, preparation,...
VEDANTA APPOINTS NEHA SHARMA AS GROUP CHRO, SUCCEEDING VETERAN LEADER MADHU SRIVASTAVA
Vedanta has announced Neha Sharma as its new Group Chief Human Resource Officer, effective February 10, 2026. She succeeds Madhu Srivastava, who steps...
DUROFLEX UNVEILS AIRBOOST MATTRESS SERIES, REDEFINING SLEEP SCIENCE IN INDIA
Duroflex has launched the Airboost mattress series in India, introducing a material-led innovation designed to enhance sleep quality. Built with an open matrix...
APPLE’S NINTH CHINESE NEW YEAR SHOT ON IPHONE FILM “GLAD I MET YOU” CAPTURES HEARTFELT BONDS
Apple’s ninth annual Chinese New Year Shot on iPhone campaign debuts with “Glad I Met You,” a touching story of Lin Wei and...
