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Thursday , 4 June 2026

Campaigns

219 Articles
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DABUR’S ‘MISWAKNAMA’ REIMAGINES ORAL CARE THROUGH CULTURE, TRAVEL AND DIGITAL STORYTELLING

Dabur has unveiled ‘Miswaknama’, an influencer-led digital initiative for Dabur Meswak Toothpaste that explores the cultural and geographical roots of Miswak across India....

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BLINKIT TURNS EXAM STRESS INTO STREET SMARTS WITH REVISION-THEMED BILLBOARDS

Blinkit has transformed outdoor advertising into clever revision aids during exam season, using formula-led billboards to engage students. Blending humour with cultural relevance,...

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SAMSUNG BETS ON IMAGINATION OVER HARDWARE IN NEW GALAXY CAMPAIGN

Samsung’s new ‘Life opens up with Galaxy’ campaign for its S26 Series places storytelling ahead of product visibility. Directed by Tom Hooper, the...

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RENAULT MEGANE E-TECH SPARKS ELECTRIFYING ROAD TRIP FILM 

Renault’s new film for the Megane E-Tech electric car delivers a thrilling road trip experience, blending cinematic energy with surprising sensory reactions. Featuring...

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BURGER KING AND OGILVY’S BALLPARK ILLUSION SERVES UP DEBATE  

Burger King, with de la cruz Ogilvy, turned heads at the World Baseball Classic by playfully reimagining stadium food. Their clever illusion challenged...

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PARLE-G’S UGADI CAMPAIGN CELEBRATES LIFE’S BITTERSWEET MOMENTS

Parle-G’s Ugadi campaign draws inspiration from the traditional Bevu Bella ritual, highlighting life’s blend of sweetness and bitterness. Through a simple yet powerful...

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IKEA CELEBRATES THE EMOTIONAL MEANING OF HOME IN NEW GLOBAL CAMPAIGN BY MCCANN

IKEA’s new global campaign, created by McCann, explores the emotional meaning of home, presenting it as more than a physical space. Centred on...

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GAP AND YOUNG MIKO TURN SPRING CAMPAIGN INTO MUSIC-DRIVEN CELEBRATION OF LATIN CULTURE

Gap has partnered with GRAMMY-nominated Latin artist Young Miko for a vibrant spring campaign built around a music video celebrating Latin culture and...

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