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Thursday , 4 June 2026

Case Studies

936 Articles
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PARLE-G’S UGADI CAMPAIGN CELEBRATES LIFE’S BITTERSWEET MOMENTS

Parle-G’s Ugadi campaign draws inspiration from the traditional Bevu Bella ritual, highlighting life’s blend of sweetness and bitterness. Through a simple yet powerful...

CreativeCreative Work

KITKAT AND FORMULA 1 UNVEIL LIFE-SIZE CHOCOLATE RACING CAR AT SILVERSTONE

A life-size racing car made entirely of chocolate has been unveiled through a creative collaboration between KitKat and Formula 1 at Silverstone. Weighing...

Brand LaunchesBrandingBrandsLatestNews

INDIA WELCOMES THE “GREEN FAIRY” AS LA ANANTA ABSINTHE DEBUTS

India has entered the storied world of absinthe with the launch of La Ananta Absinthe by Craft Alcobev in Goa. Once banned across...

CampaignsGlobal CampaignsInternational NewsLatestNews

IKEA CELEBRATES THE EMOTIONAL MEANING OF HOME IN NEW GLOBAL CAMPAIGN BY MCCANN

IKEA’s new global campaign, created by McCann, explores the emotional meaning of home, presenting it as more than a physical space. Centred on...

BrandingBrandsCampaignsFASHIONGlobal CampaignsInternational NewsLatestLuxury & Lifestyle BrandsNews

GAP AND YOUNG MIKO TURN SPRING CAMPAIGN INTO MUSIC-DRIVEN CELEBRATION OF LATIN CULTURE

Gap has partnered with GRAMMY-nominated Latin artist Young Miko for a vibrant spring campaign built around a music video celebrating Latin culture and...

Brand LaunchesBrandingBrandsCampaignsFASHIONInternational NewsLatest

DAKOTA JOHNSON STARS IN STRIKING NEW CALVIN KLEIN FILM DIRECTED BY GORDON VON STEINER

Calvin Klein has unveiled a new campaign film featuring actor Dakota Johnson in her debut collaboration with the brand. Directed and photographed by...

BrandingBrandsCampaignsGlobal CampaignsLatestNews

JEAN’S WEST UNVEILS A CAPSULE WHERE DENIM MEETS HERITAGE  

Jean’s West launches a capsule collection that reimagines denim through the lens of heritage and contemporary style. Inspired by the Far West, the...

Breaking CampaignsCampaignsGlobal CampaignsLatestNewsVideo of the Day

EYEBALLS UP: A CREATIVE CALL TO CELEBRATE CANADIAN STORYTELLING  

Marking the Canadian Film Fest’s 20th anniversary, Ogilvy Canada has launched “Eyeballs Up,” a campaign urging audiences to embrace original homegrown stories in...

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