Marketing
ISHAAN KHATTER JOINS EUME AS BRAND AMBASSADOR, BRINGING FRESH EDGE TO EVERYDAY STYLE
EUME has signed actor Ishaan Khatter as its new style-forward ambassador, blending his effortless cool with the brand’s fashion-meets-function philosophy. The collaboration aims...
LAQSHYA MEDIA GROUP UNVEILS LAQSHYA STORYWORKS, APPOINTS RAVI KUDESIA TO LEAD NEW CONTENT DIVISION
Laqshya Media Group has launched Laqshya StoryWorks, a new content studio focused on original IPs, branded entertainment and AI-driven storytelling across OTT, digital...
GCC Marketing Bodies Unite to Launch Mental Health Charter 2025
A coalition of leading GCC marketing and communications bodies has launched the Mental Health Charter 2025 to address rising stress and burnout across...
EMIRATES APPOINTS APO GROUP AS NEW PR PARTNER FOR AFRICA
Emirates has appointed APO Group as its public relations partner for Africa, covering ten key markets including South Africa, Kenya, and Egypt. The...
PARAMOUNT AND TABOOLA LAUNCH ‘PERFORMANCE MULTIPLIER’ TO HELP SMBS TURN TV REACH INTO MEASURABLE DIGITAL RESULTS
Paramount Advertising and Taboola have partnered to launch ‘Performance Multiplier’, a new tool that helps SMBs measure and extend the impact of CTV...
DIPIKA KAPOOR JOINS INDIA TODAY AS GENERAL MANAGER – MARKETING
Dipika Kapoor has joined India Today as General Manager – Marketing, bringing over 15 years of expertise across digital strategy, reader revenue, and...
RBL BANK ELEVATES ALIASGAR KARACHIWALA TO LEAD DIGITAL, CHANNELS & EXPERIENCE AMID AGGRESSIVE TECH TRANSFORMATION PUSH
RBL Bank has elevated Aliasgar Karachiwala as Head – Digital, Channels & Experience to accelerate its digital transformation. With 20+ years of expertise,...
RAKTIM DAS RETURNS TO LEAD ZEE MEDIA AS CEO, SIGNALS BOLD DIGITAL REINVENTION
Zee Media Corporation Limited has appointed Raktim Das as its new CEO, marking a strategic push towards digital expansion and innovation. With over...
