Social Media
SCROLLING THROUGH HUMANITY: HOW SOCIAL MEDIA REWIRED THE MODERN WORLD
World Social Media Day, observed every June 30, celebrates the platforms that reshaped communication, culture, and commerce. From connecting families across continents to...
SONGS, OARS AND FEASTS: ARANMULA’S VALLASADYA RETURNS
Kerala’s famed Aranmula Vallasadya begins on 19 July, reviving a centuries-old tradition of devotion and hospitality. As oarsmen return to the temple town,...
FROM BLANK SCREENS TO BOUNDLESS STORIES: INSIDE DHAR MANN AND ADOBE’S FIRST CREATOR TRAINING CAMP
Adobe and Dhar Mann hosted their inaugural Creator Training Camp, welcoming over 250 emerging talents to Mann’s vast studio. With guidance from viral...
INDIA FINDS ITS GROOVE WITH SKECHERS HOTSHOTS
India’s streets have always carried a rhythm, from wedding shehnais to brass bands weaving through markets. Now Skechers Hotshots invites the nation to...
COCA-COLA REVIVES RIMZIM JEERA WITH A RETRO MUSICAL TWIST
Coca-Cola has relaunched Rimzim Jeera, its bold, desi-flavoured drink, with a campaign that fuses nostalgia and music. Inspired by R. D. Burman’s retro...
Cheil India Launches a Vibrant New Galaxy Book5 Film That Resonates Deeply with Gen Z Audiences
Cheil India has unveiled a new brand film for Samsung’s Galaxy Book5 that taps into the silent, almost cinematic pause Gen Z lives...
BHAVITHA MANDAVA MAKES HISTORY AS FIRST INDIAN MODEL TO OPEN A CHANEL RUNWAY
Bhavitha Mandava has become the first Indian model to open a Chanel show, leading the Métiers d’Art runway in New York. Her breakthrough...
CHUPPS REIMAGINES SUSTAINABILITY WITH POETIC CAMPAIGN FOR 100% BIODEGRADABLE CHUPSTER FOOTWEAR
Chupps has launched a powerful four-film multimedia campaign for its 100% biodegradable Chupster range, conceptualised by INTO Creative. Using a poignant life-cycle metaphor,...
