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DIGITAL SHOUTOUTS MEDIA LAUNCHES AUDIENCE BASE AI ADS
Digital ShoutOuts Media has unveiled Audience Base AI Ads, an India-built platform unifying campaign planning, activation and measurement across emerging AI advertising environments....
WHAT COUNTS AS NEWS IS CHANGING, BUT ITS CORE REMAINS
A new Reuters Institute report finds that audiences are broadening their definition of news as social media, influencers, podcasts and AI become part...
FARAZ SAYED TAKES HELM OF DIGITAL & MARKETING SERVICES FOR UNILEVER FOODS
Faraz Sayed has stepped into the role of Digital & Marketing Services Lead for Unilever’s Foods category. Announcing the move on LinkedIn, he...
SUN NXT SHORTS: A BOLD NEW CHAPTER IN MICRO-DRAMA STORYTELLING
Sun NXT has entered the micro-drama arena with Sun NXT Shorts, launched one week ago. Anchored by a vast library, screen‑specific formats and...
INSTAGRAM’S NEW WORDMARK: A SMALL CHANGE THAT HAS TRIGGERED A BIG CONVERSATION
Instagram has refreshed its wordmark for the first time in nearly a decade, introducing a sharper, more compact type treatment while retaining its...
AMITABH BACHCHAN BRINGS RAP TO KBC 18 WITH ‘SOCHNA PADEGA’
Sony Entertainment Television has unveiled a rap-led promo for the 18th season of Kaun Banega Crorepati, featuring host Amitabh Bachchan in a striking...
APPLE UNVEILS TRAILER FOR ACTION SPECTACLE MATCHBOX
Apple has released the trailer for its latest action film Matchbox, a high-octane production starring Hollywood heavyweights John Cena and Jessica Biel. The...
INK DOESN’T LIE: INS CHAMPIONS PRINT’S ENDURING CREDIBILITY
The Indian Newspaper Society has launched a nationwide campaign, ‘Ink Doesn’t Lie’, to reaffirm the credibility and relevance of print media. On 27...
