International News
Heckler Singapore Launches First 3D Billboard in New Campaign for Qantas
Heckler Singapore has unveiled its first-ever 3D anamorphic billboard in Singapore as part of Qantas’ whimsical “Australia In The Sky” campaign, marking a...
Unlocking the Full Potential of GCCs: The Strategic Power of Cultural Integration
As India continues to cement its reputation as the global capital for Global Capability Centers (GCCs), a new strategic imperative is emerging—cultural integration....
Supergiant releases Customs House Vivid Sydney Teaser
Immersive entertainment studio Supergiant has released a teaser of House of Romance: Dreams Collide, its Customs House projection show with Sydney fashion label,...
Hyundai Encourages Drivers to Embrace the ‘Anti-Ordinary’ in Bold New Campaign by Innocean Australia
Hyundai has unveiled a visually arresting and message-driven campaign for its all-new KONA SUV, developed in partnership with Innocean Australia. Titled “Anti-Ordinary,” the...
Photoplay’s Dropbear and Greenpeace unite to Protect Oceans from Long Line Fishing
Photoplay director and animator Dropbear (aka Jonathan Chong) has joined forces with Greenpeace Australia on a powerful new animated campaign aimed at raising...
Samsung Unveils Global Campaign Spotlighting Cutting-Edge Vision AI Capabilities
Samsung has rolled out a global campaign spotlighting its groundbreaking Samsung Vision AI—an advanced suite of smart TV innovations designed to elevate the...
55% of Aussies prioritise experiences, even amidst economic uncertainty: Mediahub study reveals paradoxical consumer behaviour in 2025
Even with tighter budgets and the threat of tariffs impacting the cost of goods, a new study reveals that 55% of Australians still...
Kimpton Maa-Lai Bangkok Appoints Spotlight Asia to Lead F&B Communications
Kimpton Maa-Lai Bangkok has brought on Spotlight Asia as its official agency on retainer to lead food and beverage communications, experience design, and...
