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Thursday , 28 May 2026

Leisure

62 Articles
Brand LaunchesBrand StrategyBrandsFASHION

PAMPERED POOCHES: DYSON’S AIRWRAP ENTERS PET CARE

Dyson has launched a canine version of its Airwrap, adapting its airflow technology to give dogs a salon-style blowout. The move highlights Dyson’s...

Breaking CampaignsBreaking CampaignsCampaignsCampaignsFoodLatest

BAUDUCCO REMOVES BREAD TO PROVE ITS ESSENTIAL ROLE IN BOLD NEW CAMPAIGN

Bauducco has launched a provocative campaign stripping bread from classic foods to highlight its importance. Created by Ampfy, the initiative spans OOH, digital,...

Brand StrategyEntertainmentFood

MCDONALD’S AND NETFLIX UNITE FOR KPOP DEMON HUNTERS FAN BATTLE

McDonald’s and Netflix have teamed up for a bold campaign inspired by KPop Demon Hunters. Launching 31 March, fans of HUNTR/X and the...

FASHION

FORTNITE JOINS CULTURE KINGS IN STREETWEAR POWER MOVE

Culture Kings has unveiled a bold collaboration with Fortnite, bringing the gaming giant’s iconic universe into premium streetwear. Known for exclusivity and world-first...

FASHION

CALIFORNIA NOSTALGIA, TOKYO EDGE: GUESS AND HYSTERIC GLAMOUR UNITE

Guess Jeans has teamed up with cult Japanese label Hysteric Glamour for a Spring/Summer 2026 collection launching on 3 April. Blending California surf-skate...

Lifestyle

HERBALIFE ACQUIRES BIONIQ, BETS BIG ON PERSONALISED NUTRITION

Herbalife has acquired UK-based Bioniq in a deal worth up to $150 million, signalling a bold pivot towards personalised, data-driven nutrition. The move...

Lifestyle

THE BEAR HOUSE STEPS INTO FOOTWEAR WITH PREMIUM SNEAKER DEBUT

The Bear House has launched its first premium footwear line, expanding beyond apparel into lifestyle offerings. Designed for modern professionals, the sneakers emphasise...

FASHION

DEMI MOORE’S GUCCI MOMENT: CRAFTING A COUTURE STATEMENT FOR THE 98TH ACADEMY AWARDS

A closer look at the artistry behind Demi Moore’s custom Gucci gown at the 98th Academy Awards reveals a meticulous blend of heritage craftsmanship and modern design, underscoring...

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