MANSI M JOINS EPIGAMIA AS HEAD OF MARKETING

Epigamia has appointed Mansi M as Head of Marketing, marking her transition from Unilever after nearly a decade. With extensive experience in brand building, e-commerce, and quick commerce, Mansi brings a proven track record of driving growth, innovation, and profitability, positioning her to strengthen Epigamia’s dynamic presence in the FMCG sector.  

Epigamia, one of India’s leading new-age FMCG companies, has announced the appointment of Mansi M as its new Head of Marketing. This move comes as the brand continues to expand its footprint across categories and channels, reinforcing its commitment to innovation and consumer engagement. Mansi joins Epigamia after nearly ten years at Unilever, where she played a pivotal role in shaping the growth trajectory of OZiva, a health and nutrition brand within the company’s portfolio.  

Most recently, Mansi served as Senior Marketing Manager for OZiva from August 2025 to October 2026. In this role, she spearheaded the brand’s positioning and marketing campaigns, while driving product innovation and business growth. Her leadership was instrumental in strengthening OZiva’s presence in e-commerce and quick commerce, with a sharp focus on profitability and sustainable expansion. She successfully balanced consumer-centric strategies with commercial objectives, ensuring the brand’s relevance in a highly competitive market.  

Prior to this, Mansi held the position of Brand Manager for OZiva between August 2023 and August 2025. During this period, she oversaw the brand’s rebranding exercise, portfolio premiumisation, and expansion into offline retail. Her responsibilities included developing the route-to-market strategy, enhancing the product portfolio, and executing impactful brand activations. These initiatives not only elevated OZiva’s market positioning but also broadened its consumer base, bridging the gap between digital-first and offline retail experiences.  

Her move to Epigamia signals a strategic alignment between her expertise and the company’s ambitions. Epigamia, known for contemporising traditional dairy and pioneering innovative product ranges such as Greek Yogurt, artisanal curd, smoothies, milkshakes, lactose-free and plant-based offerings, has consistently pushed boundaries in the FMCG space. With Mansi at the helm of marketing, the brand is expected to further strengthen its consumer connect, enhance omnichannel strategies, and accelerate growth across diverse categories.  

Industry observers note that Mansi’s appointment reflects Epigamia’s focus on building a robust marketing leadership team capable of navigating evolving consumer preferences and competitive dynamics. Her proven ability to drive brand transformation, coupled with her experience in digital commerce and offline expansion, positions her as a valuable addition to Epigamia’s leadership.  

As Epigamia continues to innovate and expand, Mansi’s leadership is anticipated to play a crucial role in shaping the brand’s next phase of growth, ensuring it remains a frontrunner in India’s fast-evolving health and snack segment.