CLARYX LAUNCHES WITH HUMAN-CENTRED CYBERSECURITY VISION
Claryx, unveiled by The Bract Agency, enters the cybersecurity arena with a brand identity that rejects fear-driven conventions. Built on clarity, trust, and...
LIGHTER. FASTER. SHARPER.
Nike has unveiled the next generation of its Mercurial Vapor boot ahead of the FIFA World Cup 2026, promising a design that is...
DADA’S TIMELESS SPIRIT ANCHORS INSURANCEDEKHO’S LATEST CAMPAIGN
InsuranceDekho has unveiled the second film in its ongoing campaign, celebrating the timeless presence of Dada and the selfless, fearless commitment of its...
UBER BRINGS HEARTFELT MOMENTS TO GATWICK
Uber has launched a new campaign at London Gatwick Airport, created by Mother, that captures the emotions travellers feel after landing. From post-holiday...
HERO MOTOCORP ENTERS GERMANY WITH KSR GROUP PARTNERSHIP
Hero MotoCorp has officially entered Germany through a strategic distribution partnership with Austria-based KSR Group. The move marks the Indian two-wheeler giant’s debut...
THERE’S HOPE IN HARD QUESTIONS
Anthropic’s latest campaign, “There’s Hope in Hard Questions,” created by Mother London, positions its Claude AI assistant as a thoughtful partner in human...
BRITANNIA LITTLE HEARTS INVITES CONSUMERS TO SHARE THE OG HEART
Britannia Little Hearts is celebrating World Emoji Day with an interactive campaign inspired by the Korean Heart gesture. Through AR-enabled print ads, q‑commerce...
ROYAL STAG CROWNED WORLD’S LARGEST WHISKY BRAND
Pernod Ricard India’s Royal Stag has topped IWSR’s global volume rankings, selling 32.6 million cases in 2025 to become the world’s highest-selling whisky...
EMOJI NATION: THE NEW LANGUAGE OF FEELING
World Emoji Day, observed on 17 July, celebrates the extraordinary rise of emojis as a language of emotion. Once playful icons, they now...
NISSAN POSITIONS THE ALL-NEW TEKTON WITH A LEGACY OF ‘UNMISTAKABLE’ SUVS
Nissan has unveiled the launch film for the all-new Tekton, built around the brand's 75-year SUV heritage in India. Featuring Hrithik Roshan, the...
