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Thursday , 8 October 2026
7UP
Redesign
7UP BREAKS THE MOULD WITH BOLD PACKAGING REDESIGN
7UP has unveiled a striking new packaging system created by Deutsch, designed to make the brand unmistakable on shelf. Centred on a reimagined...
Branding
7UP TURNS PINK IN MEXICO
7UP has unveiled Pink Lemonade in Mexico, blending its classic lemon-lime flavour with red berries. Launched on 24 August, the innovation extends beyond...
Campaigns
7UP BRINGS SNOW TO SAUDI SUMMERS WITH ‘ICE ICE HABIBI’
7UP has launched a striking new campaign in Saudi Arabia, reimagining Vanilla Ice’s classic track as ‘Ice Ice Habibi’. Created by IMPACT BBDO,...
Brands
7UP UNLEASHES SNOWBURST CHILL THIS SUMMER
7UP’s latest summer campaign turns up the chill with snowburst visuals and fast-paced everyday scenes, spotlighting its ₹20, 400 ml pack. Anchored in...
