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Friday , 15 May 2026
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Halloween

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Campaigns

IKEA LEANS INTO HALLOWEEN FEAR FACTOR WITH COMICALLY COMFORTING ‘HALLOWEEN ESSENTIALS’ CAMPAIGN

IKEA’s new “Halloween Essentials” campaign humorously positions its SMÅNUNNEÖRT duvet, KLOTSTARR cushion and MYRULL throw as emotional shields for horror movie nights. Launched...

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