Following its acquisition of IPG, Omnicom is undergoing a major reorganisation spanning leadership, media, data platforms and workforce reductions. Beneath the transformation, the...
ByCreativeBrandsMagDecember 10, 2025Omnicom has finalised its acquisition of Interpublic Group, forming the world’s largest advertising and marketing organisation with over $25 billion in revenue. John...
ByCreativeBrandsMagNovember 27, 2025Interpublic Group (IPG) has laid off 3,200 employees and reduced its global real estate footprint ahead of its merger with Omnicom Group. The...
ByCreativeBrandsMagNovember 13, 2025LinkedIn has appointed McCann as its new global creative agency of record, marking a significant step in the professional networking platform’s evolving marketing...
ByCreativeBrandsMagSeptember 17, 2025