Advertising
AD COUNCIL INTRODUCES ‘ZILL’ TO HELP TEENS RECLAIM THE LANGUAGE OF MENTAL WELL-BEING
On World Teen Mental Wellness Day, the Ad Council has expanded its “Love, Your Mind” initiative by introducing “zill,” a new term encouraging...
BUCHANAN’S AND RAUW ALEJANDRO UNITE FANS IN COUNTDOWN TO FIFA WORLD CUP 2026
With 100 days to go until the FIFA World Cup 2026, Buchanan’s Scotch Whisky launches a vibrant campaign with global brand partner Rauw...
COURAGE CAPTURES THE JOY OF DISCOVERY IN FIRST CAMPAIGN FOR ROYAL ONTARIO MUSEUM
Independent agency Courage has unveiled its first work for the Royal Ontario Museum, directed by Ale Burset. The campaign celebrates the simple, universal...
AUDI WEAVES INNOVATION INTO ART WITH 753-KILOMETRE TAPESTRY CELEBRATING A6 SPORTBACK E-TRON
Audi has collaborated with textile artist Luna Muñoz to transform the 753-kilometre electric range of the Audi A6 Sportback e-tron into a seven-metre...
OGILVY CROWNED WORLD’S MOST AWARDED AGENCY NETWORK BY THE DRUM
Ogilvy has been named the world’s most awarded agency network for the third time by The Drum. The accolade recognises the network’s sustained...
SAVED BY STRANGERS, UNITED IN SONG: M+C SAATCHI AND LIFEBLOOD TURN SECOND CHANCES INTO “THE UNLIKELY VERSION”
Australian Red Cross Lifeblood has launched a fully integrated national campaign, “Unlikely Version”, created in partnership with M+C Saatchi. Blending the power of...
SERVICEPLAN DOMINATES AS JAVIER GRANADOS CROWNED WORLD’S MOST AWARDED COPYWRITER
Serviceplan Munich leads The Drum’s World Creative Rankings 2026 people tables, with Javier Granados named the world’s most-awarded copywriter. Fellow Serviceplan creative Shruthi...
MERCEDES-BENZ CHALLENGES THE ‘EXCEPTIONAL WOMAN’ NARRATIVE IN INTERNATIONAL WOMEN’S DAY CAMPAIGN
Mercedes-Benz’s “Be One of Many” campaign, created with Antoni and Smuggler, rethinks the pressure on women to be exceptional to succeed. Inspired by...
