Agencies
CENTRICK: THE CREATIVE FORCE BEHIND THE ALL-NEW 80-OVER TEST TWENTY FORMAT
Centrick is the creative force behind the 80-over Test Twenty format, blending strategy with storytelling to design a bold visual identity. With expertise...
WHERE CRAFTSMANSHIP MEETS CELEBRATION: Longitude 77 This Diwali
This Diwali, Longitude 77, Pernod Ricard India’s premium Indian single malt, transforms gifting into an art of emotion — a celebration of heritage,...
A NEW ERA IN ADVERTISING: OMNICOM AND IPG ENGAGE IN $13.5 BILLION MEGA-MERGER TO RESHAPE THE GLOBAL LANDSCAPE
The advertising world is witnessing a historic transformation as Omnicom Group’s $13.5 billion acquisition of Interpublic Group (IPG) gains Federal Trade Commission approval....
EMERGING THRISSUR 2025: KERALA’S PREMIER BUSINESS CONCLAVE IGNITES INNOVATION AND COLLABORATION
Thrissur, famed as Kerala's cultural heart, is about to make its mark on the global business map. The city will transform into a...
Piyush Pandey: The One Who Made India Seen
Indian advertising has lost its voice — not the shrill, data-led, hyper-optimised voice of the present, but the one that laughed along with...
Sindhuu Govindarajan Joins Tata Consumer Products as Marketing VP, Marking Strategic Leadership Change in FMCG Category
At a time when Tata Consumer Products is rapidly accelerating its presence in the food and beverages market and boldly stepping up competition...
The Algorithm Takes the Wheel: How AI is Redefining the Advertising Agency Playbook
One of the most thrilling and controversial domains of AI assimilation is in the creative department. The heart of an agency's essence has...
