Campaigns
BREZZA TAKES THE LEAD WITH KARTIK AARYAN
Maruti Suzuki India Limited Arena has unveiled a new campaign for the Brezza, fronted by actor Kartik Aaryan. The initiative positions the SUV...
ADVISION’S INTERACTIVE PACKAGING FOR LUME
Advision has reimagined tea packaging with Lume, an innovation that uses thermochromic ink to reveal hidden messages when warmed by a cup. Transforming...
CARLSBERG REVIVES ICONIC ‘IF CARLSBERG DID…’ LINE
Carlsberg has resurrected its celebrated ‘If Carlsberg did…’ tagline after a decade, linking it once more to the ‘Probably the best’ slogan. The...
MINISTRY OF TOURISM AND INDIGO FORGE STRATEGIC PARTNERSHIP TO BOOST DESTINATION MARKETING
The Ministry of Tourism has signed an MoU with IndiGo to promote India globally under the “Incredible India by IndiGo” initiative. The non-financial...
FCA LAUNCHES ACTION-PACKED CAMPAIGN TO EMPOWER MOTOR FINANCE CLAIMS
The Financial Conduct Authority has unveiled ‘Feel Claim Confident’, a cinematic campaign that swaps process-heavy messaging for action-movie flair. Centred on a hero...
MONKEY SHOULDER LAUNCHES CULTURAL GUIDE TO EUROPE’S HI-FI BARS
Monkey Shoulder has unveiled “Monkey Shoulder Selects”, a curated guide spotlighting Europe’s most vibrant Hi-Fi bars, cocktail neighbourhoods and music-led destinations. Built with...
BMW M PUTS CORNERS ON TRIAL IN ABSURDIST UAE CAMPAIGN
BMW M and AGMC have unveiled “Get Even With Corners,” a noir-inspired campaign in Dubai and the Northern Emirates. Created by Serviceplan Middle...
PAUSE FOR THOUGHT: ROLL DOT AGENCY’S YOUNG CREATIVES TURN A SIMPLE SYMBOL INTO AN AWARD-WINNING IDEA
A striking outdoor campaign built around the universal pause symbol has earned Roll Dot Agency's Brizel Pinto and Meher Arunika first place at...
