Digital
PREMIUM IS THE NEW DIGITAL: WPP MEDIA INDIA MAPS INDIA’S E-COMMERCE MINDSET SHIFT
WPP Media India’s new playbook reveals that India’s e-commerce is shifting from price-driven to aspiration-led consumption. Premiumization is going mainstream across Bharat, powered...
RBL BANK ELEVATES ALIASGAR KARACHIWALA TO LEAD DIGITAL, CHANNELS & EXPERIENCE AMID AGGRESSIVE TECH TRANSFORMATION PUSH
RBL Bank has elevated Aliasgar Karachiwala as Head – Digital, Channels & Experience to accelerate its digital transformation. With 20+ years of expertise,...
Grapes Worldwide Secures Digital Mandate for LivWell
Grapes Worldwide, a leading integrated communication agency, has been awarded the digital mandate for LivWell. The agency’s Bangalore team will spearhead the brand’s...
CONCEPTUAL PICTURES IS DREAMSTIME PARTNER FOR ASIA PACIFIC & MIDDLE EAST
Conceptual Pictures Worldwide Pvt. Ltd. is partnering with Dreamstime LLC and will represent the latter as resellers of its stock imagery packages in...
#DeliciouslyEverywhere
Conceptualised by Wunderman Thompson, #DeliciouslyEverywhere will be first ever campaign for the Rebel Foods-owned dessert brand ‘Sweet Truth’. Rebels currently owns over 3000...
Havas wins creative and media mandate for JBL and Harman Kardon
Audio major HARMAN, a wholly-owned subsidiary of Samsung Electronics Company, has awarded its integrated creative and media communication mandate to Havas Creative India...
USV-Sebamed names The Womb strategy and creative partner
The appointment comes without the conventional multi-agency pitch. The core responsibilities of the agency will include working towards building a new, upgraded strategic...
‘CARRYMINATI’ IS ARCTIC FOX BRAND AMBASSADOR
Lifestyle brand Arctic Fox has appointed Asia’s top YouTube content creator ‘CarryMinati’ aka Ajey Nagar as its new brand ambassador. CarryMinati will be...
