News
55% of Aussies prioritise experiences, even amidst economic uncertainty: Mediahub study reveals paradoxical consumer behaviour in 2025
Even with tighter budgets and the threat of tariffs impacting the cost of goods, a new study reveals that 55% of Australians still...
Kimpton Maa-Lai Bangkok Appoints Spotlight Asia to Lead F&B Communications
Kimpton Maa-Lai Bangkok has brought on Spotlight Asia as its official agency on retainer to lead food and beverage communications, experience design, and...
LePub Singapore names Penny Sadlier as MD, Announces Five Senior Hires
LePub Singapore has named Penny Sadlier as its new Managing Director, bringing over 20 years of experience in brand-building and integrated campaign leadership...
Australians and New Zealanders call for brand honesty TRA reveals results of latest Mood of the Nation study: “Are we nearly there yet”
In a landscape marked by uncertainty and cynicism, honesty and authenticity have emerged as the top priorities for brands wanting to connect meaningfully...
NuSummit Names Ankush Srivastava as Chief Revenue Officer to Drive North American Growth
NuSummit, a leading provider of digital transformation and cybersecurity solutions tailored for global capital markets and the financial services industry, has announced the...
AUSTRALIA’S BOLDEST NETWORK SBS LAUNCHES NEW BRAND CAMPAIGN: ‘WE GO THERE’
As SBS celebrates its 50th birthday in 2025, the public broadcaster has launched a new campaign highlighting its distinctive position in Australian media....
ICICI Bank Teams Up with Tabu to Tackle Cyber Fraud with Star Power
As cyber fraud incidents surge across India, ICICI Bank has rolled out a timely awareness campaign aimed at empowering customers to navigate the...
