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Sydney Airport launches ‘Life Takes Off When You Do’ campaign, via Bench Media
Sydney Airport has launched its latest campaign via independent media agency Bench, in partnership with travel search engine Kayak and creative agency Common...
Droga5 ANZ Bolsters Creative Department with Key Appointments, Strengthening Trans-Tasman Creative Firepower
Droga5 ANZ, part of Accenture Song, continues to build on its regional creative leadership, today announcing the elevation of Creative Directors Christie Cooper...
Advertising Industry Associations Partner to Launch World’s First LLM Benchmark for Creativity
Springboards, an AI platform accelerating creativity in advertising, and a collective of global advertising and marketing associations, creative leaders, and AI experts –...
BIG W Embraces Live Shopping with Bread Agency to Transform Retail
In a bold move to enhance their retail experience, BIG W is partnering with Bread Agency to roll out a comprehensive live shopping...
Think HQ celebrates 15th anniversary as a force for positive change, proving purpose is profitable
Fully integrated, award winning positive change agency, Think HQ has marked 15 years of pioneering positive change. The milestone is an achievement many...
Unlocking the Full Potential of GCCs: The Strategic Power of Cultural Integration
As India continues to cement its reputation as the global capital for Global Capability Centers (GCCs), a new strategic imperative is emerging—cultural integration....
Photoplay’s Dropbear and Greenpeace unite to Protect Oceans from Long Line Fishing
Photoplay director and animator Dropbear (aka Jonathan Chong) has joined forces with Greenpeace Australia on a powerful new animated campaign aimed at raising...
Samsung Unveils Global Campaign Spotlighting Cutting-Edge Vision AI Capabilities
Samsung has rolled out a global campaign spotlighting its groundbreaking Samsung Vision AI—an advanced suite of smart TV innovations designed to elevate the...
