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ROBERT IRWIN FRONTS THE LAD COLLECTIVE’S BOLD BEDDING CAMPAIGN
Independent agency Otherside has launched The Boys Deserve Better, a witty integrated campaign for The Lad Collective featuring Robert Irwin. The initiative, which...
HYUNDAI AND INNOCEAN INDIA CELEBRATE FEARLESS SPIRIT OF WOMEN’S CRICKET
Hyundai Motor Company, Premier Partner of the ICC Women’s T20 World Cup 2026, has unveiled a spirited campaign with INNOCEAN India. Breaking stereotypes,...
THE LIFE SAVING HAIRCUT: BARBERS JOIN THE FIGHT AGAINST SKIN CANCER
Melanoma Focus has launched “The Life Saving Haircut” for Skin Cancer Awareness Month, training barbers to spot early signs of melanoma on clients’...
DUBAI TOURISM BRIEFING DRAWS RECORD ATTENDANCE AT DUBAI OPERA
Dubai welcomed over 1,700 partners, stakeholders and media to its first City Briefing of 2026 at Dubai Opera. Issam Kazim highlighted resilience, AED2.5...
FEVICOL’S ‘KURSI PE NAZAR’ EXTENDS PIYUSH PANDEY’S LEGACY
Fevicol’s latest campaign, ‘Kursi Pe Nazar’, is a tribute to Piyush Pandey’s instinct for everyday truth. Rooted in ambition and aspiration, the film...
VISA INDIA BRINGS SHAH RUKH KHAN ON BOARD TO STRENGTHEN BRAND RECALL
Visa India has appointed Shah Rukh Khan as brand ambassador, shifting from sports icons to mainstream cultural appeal. The move aims to deepen...
QUAKER’S MORNING RITUAL RETURNS TO THE SPOTLIGHT WITH FIFA WORLD CUP SPOT
Quaker’s second FIFA World Cup 2026™ spot reintroduces the brand through the power of morning rituals. Highlighting the “clink” of a breakfast bowl,...
WHEN CHOCOLATE BECOMES THEATRE: CACAOTÉ INDIA’S SPECTACULAR LAUNCH
Design Stack’s 360 launch for Cacaoté India transformed a luxury chocolate debut into a theatrical spectacle. Inspired by a French Carnivale, the digital...
