MEHAK JAINI JOINS MCDONALD’S INDIA AS HEAD OF MARKETING

McDonald’s India has appointed Mehak Jaini as Head of Marketing, entrusting her with leading brand strategy, consumer engagement, and integrated marketing initiatives. With a distinguished career spanning FMCG, advertising, and consumer sectors, Jaini brings extensive expertise in brand equity, communications, and digital marketing to strengthen McDonald’s market presence and customer experience.  

McDonald’s India has announced the appointment of Mehak Jaini as its new Head of Marketing, a move that underscores the brand’s commitment to deepening consumer engagement and driving integrated marketing initiatives across the country. In her new role, Jaini will lead the company’s marketing strategy, brand growth, and creative communications, further strengthening McDonald’s presence in one of its most dynamic markets.  

Jaini brings with her a wealth of experience in brand strategy, consumer insights, digital marketing, and creative leadership, having built a career across FMCG, advertising, and consumer sectors. Prior to joining McDonald’s, she served as Global Brand Equity Lead – Personal Care & Global Effectiveness at Godrej Consumer Products Limited, where she was responsible for shaping global brand strategy and effectiveness across multiple markets. Earlier, she held the role of Global Brand Equity Lead – Hair & Air, driving brand equity initiatives and ensuring consistency in consumer engagement worldwide.  

Her career trajectory also includes more than 15 years at DDB Mudra Group, where she rose through the ranks to hold several senior leadership positions. These included National Strategy Head at 22feet Tribal Worldwide, Vice President – Strategy, Senior Strategy Director, Director – Account Planning, and Manager – Account Planning. In these roles, she led strategy for iconic brands across FMCG, retail, media, and quick service restaurants, building a reputation for her ability to translate consumer insights into impactful campaigns.  

Jaini began her career with L’Oréal as a Management Intern, laying the foundation for her expertise in brand marketing and consumer strategy. Over the years, she has become known for her ability to balance creative storytelling with data-driven insights, ensuring that brands remain relevant while delivering measurable business growth.  

Her appointment at McDonald’s India comes at a time when the quick service restaurant sector is undergoing rapid transformation, with evolving consumer expectations and increasing competition. Industry observers note that her expertise in integrated communications and digital strategy will be pivotal in shaping McDonald’s next phase of growth, particularly as the brand seeks to strengthen its cultural relevance and enhance customer experience.  

For McDonald’s India, Jaini’s arrival signals a renewed focus on marketing leadership that blends creativity, consumer understanding, and operational excellence. With her proven track record of driving brand equity and business growth, she is expected to play a central role in guiding McDonald’s India through its next chapter of innovation and engagement.