HERO MOTOCORP’S COMIC-STRIP CAMPAIGN BRINGS FAMILY BONDS TO LIFE
Hero MotoCorp’s latest campaign breaks convention with a comic-strip front page in The Times of India, leading to a film titled Hero Ka...
CAMUS XO PRESTIGE EARNS TRIPLE INTERNATIONAL ACCLAIM
CAMUS XO Prestige has achieved distinction at three separate international competitions this year, each judged by diverse juries across different countries. The recognition...
GO ZERO FOUNDER CHALLENGES ENGLISH BIAS WITH VERNACULAR HIRING DRIVE
Kiran Shah, founder of India’s leading guilt-free ice cream brand Go Zero, is breaking convention by hiring full-time content creators who cannot speak...
LVMH NAMES YANN MUSQUIN CEO OF FRAGRANCE BRANDS
LVMH has appointed Yann Musquin as Chief Executive of LVMH Fragrance Brands, effective 3 August 2026. Reporting to Véronique Courtois, he will lead...
ETHAN HAWKE NAMED GLOBAL AMBASSADOR FOR CANALI
Summary: Italian luxury menswear house Canali has appointed acclaimed actor, director, and writer Ethan Hawke as its new global brand ambassador. The partnership,...
WHITE MISCHIEF VODKA REIMAGINED FOR A NEW GENERATION
Inbrew Beverages has unveiled a refreshed identity for White Mischief Vodka, combining youthful vibrancy with a smoother liquid experience and contemporary packaging. The...
ONEPOINTFIVE APPOINTS SIMON WALSH AS GLOBAL EXECUTIVE CREATIVE DIRECTOR
Independent brand experience agency onepointfive has appointed Simon Walsh as Global Executive Creative Director, based in Dubai. Walsh will lead Middle East operations...
ASTON MARTIN ENTERS THE DIGITAL BATTLEFIELD WITH THE DREADNOUGHT
Aston Martin has unveiled the Dreadnought, a digital-only tactical SUV created for Call of Duty: Modern Warfare 4. Blending luxury with military-inspired design,...
SWISS BEAUTY MARKS 13 YEARS WITH INCLUSIVE CAMPAIGN
Swiss Beauty has marked its 13th anniversary with “We Got You,” a brand film celebrating the many identities people embrace over time. Refreshing...
THE SMART WAY TO UNLOCK: EBCO’S DIGITAL-FIRST CAMPAIGN FOR IMPERIA ESMART
Ebco Pvt. Ltd. has unveiled a digital-first campaign for its flagship Imperia eSmart Digital Lock. Titled The smart way to unlock, the initiative...
