Australia
THE Y LAUNCHES “IT STARTS HERE” NATIONAL BRAND PLATFORM
The Y Australia has launched “It Starts Here”, its first unified national brand platform in a decade, developed by Think HQ. The campaign...
RONALD MCDONALD HOUSE AUSTRALIA APPOINTS SIXGUN TO LEAD SEO STRATEGY
Ronald McDonald House Australia has appointed independent agency SIXGUN to spearhead its SEO strategy, focusing on non-branded search visibility and program awareness. The...
KFC AUSTRALIA LAUNCHES ‘PICKLECORE’ WITH A HIGH-FASHION TWIST
KFC Australia has unveiled ‘Picklecore’, a bold new brand campaign via Special, transforming the humble pickle into a cultural phenomenon. Designed to support...
HAVAS LAUNCHES POP AUSTRALIA, NAMES RAONI LIMA HEAD OF CREATIVE TECHNOLOGY
Havas has launched POP Australia, its first Asia-Pacific Centre of Excellence for AI-powered production, appointing Raoni Lima as Head of Creative Technology. Combining...
PIA CHAUDHURI NAMED CHIEF CREATIVE OFFICER AT TBWA\AUSTRALIA SYDNEY
TBWA\Australia has appointed Pia Chaudhuri as Chief Creative Officer of its Sydney office, strengthening its national creative leadership. Chaudhuri, an acclaimed multidisciplinary leader...
PORSCHE MARKS 75 YEARS IN AUSTRALIA WITH 911 TURBO S LAND DOWN UNDER
Porsche has unveiled the 911 Turbo S Land Down Under, a Sonderwunsch commission celebrating 75 years in Australia. Created with artist Werner Bronkhorst,...
PLAYSTATION AUSTRALIA SPINS A SPECTACULAR SAVE
A superhero launch demanded a supersized idea, and PlayStation Australia delivered just that with a daring stunt to mark the arrival of Marvel’s...
BIGDATR BRINGS CTV AD INTELLIGENCE TO AUSTRALIA
Bigdatr has launched CTV monitoring in Australia, giving marketers visibility into competitor advertising and spend across streaming platforms. With Australians averaging 14 hours...
