Diageo
DIAGEO INDIA ELEVATES MOHIT CHERIAN AS CATEGORY DIRECTOR
Diageo India has elevated Mohit Cherian to Category Director, recognising his leadership in brand marketing and category growth. Cherian, who has been with...
DIAGEO APPOINTS SUJAY WASAN AS ASIA-PACIFIC PRESIDENT
Diageo has named Procter & Gamble veteran Sujay Wasan as president of its Asia-Pacific business, effective 15 August 2026. With nearly 28 years...
DIAGEO HANDS CREATIVE MANDATE TO OGILVY
Diageo has awarded a creative mandate for selected brands to Ogilvy after a multi‑agency pitch, marking one of the year’s largest account shifts...
PUMPKIN PRODUCTIONS ELEVATES BLACK DOG WITH CGI AND AI MASTERY
Pumpkin Production has created a premium CGI and AI-driven visual for Diageo’s Black Dog, designed for offsite presentations. The polished brand asset showcases...
DIAGEO LAUNCHES TEQUILA TRAVEL RETAIL PUSH FOR FIFA WORLD CUP
Drinks giant Diageo has unveiled a sweeping travel retail strategy for its flagship Tequila brands, Don Julio and Casamigos, ahead of the Fifa...
DIAGEO UNVEILS COCKTAIL COLLECTION MINI CANS
Diageo has launched Cocktail Collection Mini Cans, a 100ml ready-to-drink range featuring Ketel One Vodka, Bulleit Bourbon and Crown Royal. Designed for convenience...
DIAGEO TAPS STEVE MCCRYSTAL TO LEAD AI-DRIVEN DIGITAL TRANSFORMATION
Diageo has appointed Steve McCrystal as Chief Digital Information Officer, marking a strategic push to strengthen its digital and data capabilities. With extensive...
JOHNNIE WALKER LAUNCHES BLACK CASK TO BRIDGE SCOTCH AND BOURBON DIVIDE
Diageo has unveiled Black Cask, a permanent addition to the Johnnie Walker portfolio, designed to appeal to Bourbon drinkers while retaining Scotch’s premium...
