Year: 2026
BHIMA JEWELLERY MARKS 100 YEARS WITH A FRAGRANT CELEBRATION OF TRUST AND TRADITION
Bhima Jewellery’s centenary celebration blended tradition with innovation, introducing a sandalwood-scented newspaper campaign in Karnataka. Symbolizing purity and timeless comfort, the initiative reflected...
SHYAM CHHABRIA LAUNCHES GLOBAL ENTERTAINMENT COLLABORATIONS PLATFORM WITH TIËSTO IN MUMBAI AND LANDMARK DUBAI PARTNERSHIP
Shyam Chhabria has unveiled a groundbreaking Global Entertainment Collaborations and Artist Booking Platform, debuting with Tiësto’s Mumbai performance on January 23 in partnership...
AIR CANADA CAPTURES A CHAMPION’S COMEBACK
Air Canada’s latest campaign, Tyler’s Walk, directed by Kevin Foley, celebrates the resilience of Canadian Para ice hockey captain Tyler McGregor. The emotive...
DIAGEO’S UNITED SPIRITS BOOSTS STAKE IN ZERO-ALCOHOL BRAND SOBER WITH STRATEGIC INVESTMENT
United Spirits Ltd., owned by Diageo, has increased its stake in V9 Beverages—the company behind zero-alcohol brand Sober—from 15% to 25%. The ₹3.20...
WPP JOINS EUROPEAN COMMISSION STRATEGIC COMMUNICATION ROSTER
WPP has been appointed to the European Commission’s new strategic communication roster, led by Ogilvy Social.Lab Belgium, with support from WPP Media, VML...
L’OREAL TO INVEST ₹3,500 CRORE IN HYDERABAD’S BEAUTY TECH HUB
L'Oreal is setting up its Global Capability Centre (GCC) in Hyderabad, investing ₹3,500 crore by 2030 and creating 2,000 high-skilled jobs in AI,...
BURGER KING’S 70-YEAR FLAME BURNS AS A LOVE STORY
For its 70th anniversary, Burger King surprised the industry by spotlighting seniors instead of Gen Z, reframing longevity as a tender love story...
SPRITZER RINGS IN CNY 2026 WITH ‘UNSTOPPABLE LOVE’
Spritzer Bhd’s 2026 Chinese New Year campaign blends emotional storytelling with wellness-focused messaging through its festive film “Unstoppable Love” and an immersive Bukit...
JAIN UNIVERSITY’S SUMMIT OF FUTURE POSITIONS KERALA AS A GLOBAL HUB FOR INNOVATION & FUTURE-READY LEARNING
The Summit of Future at Jain University brings together global thinkers, creators and young innovators to explore ideas shaping tomorrow. Spearheaded by Dr....
BACARDI ELEVATES FESTIVE RETAIL WITH WILDE TOAST
Bacardi partnered with creative studio Wilde Toast for a Christmas activation at John Lewis & Partners, Oxford Street. Wilde Toast designed and executed...
