International News
Telstra and Bear Meets Eagle On Fire with +61 create ‘A Put Your Phone on Silent Film’ campaign for cinema, directed by Dougal Wilson
To remind audiences to put their phones on silent, Telstra has created a campaign of cinema, for cinema, with a series of intriguing,...
Ranbuild launches new campaign ‘Your Shed Your Way’ via I.M.A B2BFirst work marks strategic shift following competitive pitch win
Leading steel building provider Ranbuild, has launched its first major campaign with new agency partner I.M.A B2B, marking a bold step in repositioning...
Universal McCann Wins Media Mandate for TCP Red Bull Malaysia Following Competitive Pitch
Universal McCann (UM), a global leader in media and advertising solutions, has been appointed as the Media Agency of Record for TCP Red...
Special welcomes Peter Defries and Alan Wilson, rounding out their Uber regional leadership team
Special has welcomed Peter Defries and Alan Wilson, joining Celia Garforth and Lauren Portelli to cement the agency’s Uber APAC leadership team. Peter...
I.M.A B2B continues growth trajectory, acquires Proof Communications
Leading B2B marketing consultancy I.M.A has continued its growth trajectory announcing the acquisition of independent Business Writing Services agency, Proof Communications, in a...
Lurpak and MasterChef Australia join forces, cementing the butter brand as the premium choice of food lovers
Premium Danish butter brand Lurpak, has joined forces with MasterChef Australia in a campaign designed to reinforce its positioning as the butter of...
Burger King Names Joel Yashinsky as Chief Marketing Officer for U.S. & Canada
Burger King® has announced the appointment of Joel Yashinsky as Chief Marketing Officer for the U.S. and Canada, marking a significant step in...
Havas creates new segmentation model as seismic shift in Aussie values sees people turn from ‘mateship’ to ‘me-ship’ as Security becomes number one value
Havas Australia has created a new segmentation model after its Havas Labs 2025 Aussie Futures report, launched today, identified a seismic shift in...
