News
BROWN-FORMAN TO BRING JACK DANIEL’S COUNTRY COCKTAILS IN-HOUSE AS RTD STRATEGY ACCELERATES
Brown-Forman will assume full control of the Jack Daniel’s Country Cocktails flavoured malt beverage portfolio in the US from Pabst Brewing Co. this...
DOM PÉRIGNON VINTAGE 2017 EMERGES FROM THE CELLAR WITH TENSION, CONTRAST AND RARE PRECISION
After nearly nine years ageing in the cellar, Dom Pérignon Vintage 2017 is unveiled as the Maison’s most limited release to date. Born...
MAGNUM INVITES BRITAIN TO ‘SCHEDULE THE SUN’ IN BOLD WINTER SALES PUSH
Magnum has launched ‘Schedule the Sun’, the latest chapter of its award-winning ‘Find Your Summer’ platform created by LOLA Madrid. Rolling out across...
DESIGNING WITH INTENT: SANAL GOPI’S JOURNEY FROM KERALA’S HEARTLAND TO FINTECH’S CREATIVE FRONTLINES
From a small village in Kerala’s Thrissur district to a leading fintech office in Bangalore, designer Sanal Gopi is carving a distinctive path...
CHINMAY SHARMA TAKES THE HELM AS CHRO AT DIAGEO INDIA
Chinmay Sharma has been appointed Chief Human Resources Officer at DIAGEO India, bringing extensive global experience from GSK, Philip Morris International and Procter...
THE HINDU EXPANDS REACH WITH LAUNCH OF HINDI VIDEO INITIATIVE
The Hindu has launched a new Hindi video initiative aimed at bringing its trusted journalism and storytelling to Hindi-speaking audiences across India. The...
MOTOROLA MOBILITY NAMES IPSHITA CHOWDHURY AS INDIA MARKETING HEAD
Motorola Mobility, a Lenovo company, has appointed Ipshita Chowdhury as Marketing Head for India. She will lead brand strategy and integrated marketing efforts...
MERCEDES-BENZ CHALLENGES THE ‘EXCEPTIONAL WOMAN’ NARRATIVE IN INTERNATIONAL WOMEN’S DAY CAMPAIGN
Mercedes-Benz’s “Be One of Many” campaign, created with Antoni and Smuggler, rethinks the pressure on women to be exceptional to succeed. Inspired by...
