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Friday , 21 August 2026
Campaigns

PRADA FW26 CAMPAIGN EXPLORES ‘SIMPLE STORIES’ WITH BARRY JENKINS

Prada’s FW26 campaign ‘Simple Stories’, directed by Barry Jenkins and conceived by Ferdinando Verderi, offers an introspective take on everyday life. Featuring Kelvin...

Blog

MATHRUBHUMI INVITES KERALA TO TALK WITH MAVELI THROUGH AI

This Onam, Mathrubhumi launches a unique contest blending tradition with technology. Readers are invited to create AI videos of conversations with Maveli, Kerala’s...

Top 10 of the Week

LONDON PACKAGING WEEK 2026 TO SHOWCASE THE FUTURE OF PACKAGING

London Packaging Week 2026 will bring together more than 5,700 packaging professionals, 220 exhibitors and 90 expert speakers at Excel London on 16...

Brands

LIMITED EDT INDIA AND ADIDAS ORIGINALS LAUNCH SUPERSTAR CONSORTIUM – MADE IN INDIA

Limited Edt India has partnered with adidas Originals to unveil the Superstar Consortium – Made in India, a limited-edition reinterpretation of the iconic...

Branding

BRINGING ORIGINS TO LIFE: GROVEHOOD COLLECTIVE BY STUDIO MATTE

Studio Matte has created a brand identity for Grovehood Collective, the Netherlands’ first olive oil brand to prioritise full traceability. Vintage-inspired labels, earthy...

Automobile

BMW X7: INDIA’S STATEMENT OF LUXURY AND POWER

BMW’s flagship SUV, the X7, has been unveiled in India with a bold design, cutting‑edge technology, and uncompromising luxury. Powered by a 381...

Photography

FRAMING INDIA THROUGH THE LENS: WORLD PHOTOGRAPHY DAY 2026

World Photography Day, celebrated on 19 August, honours the invention of the daguerreotype and the timeless art of capturing life through a lens....

Rebranding & Identity

NDTV UNVEILS NEW BRAND IDENTITY

NDTV has introduced a refreshed brand identity anchored in the thought ‘When It Really Matters’, alongside a new logo. Its flagship channel NDTV...

Brands

CROCS UNVEILS NILES, ITS FIRST OFFICIAL MASCOT

Crocs has introduced Niles, a six-foot crocodile mascot anchoring its new character-driven storytelling strategy. Following a playful campaign of hidden “Easter eggs” and...

Campaigns

AASHIRVAAD’S ONAM CAMPAIGN REIMAGINES MAVELI

McCann India Four and The Filmy Joint have launched Aashirvaad’s Onam campaign with a bold reinterpretation of Maveli. The film suggests today’s Maveli...

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