fashion
PEPSI AND OFF SEASON REIMAGINE FANWEAR AS FASHION TAKES CENTRE STAGE
Fan apparel is undergoing a style revolution, and Pepsi is stepping onto the fashion field with Off Season. The collaboration merges Pepsi’s rich...
LENSKART OPENS FIRST CONCEPT FLAGSHIP STORE IN MUMBAI, BLENDING TECHNOLOGY, FASHION AND CULTURE
Lenskart has launched its first concept flagship store, Lenskart evolv, in Mumbai’s Worli district. Designed around the idea of “Vision Beyond Retail”, the...
SURUCHI POPLI ELEVATED TO SENIOR DIRECTOR, FASHION AT FLIPKART
Suruchi Popli has been promoted to Senior Director, Fashion at Flipkart, where she will lead the company’s fashion business. With prior leadership roles...
HANDE YENER’S STAR GENE: A FASHION ARCHIVE FINDS NEW LIFE IN EUROPE
Turkish pop icon Hande Yener has unveiled STAR Gene, an Amsterdam-based archive store showcasing her personal wardrobe alongside rare designer and vintage fashion....
HERITAGE MEETS MODERN FASHION: FRUIT OF THE LOOM JOINS FORCES WITH ZARA
Fruit of the Loom, Inc. has partnered with ZARA to unveil a contemporary collection that reimagines the heritage brand’s nostalgic identity through Zara’s...
LACOSTE POLO SHIRT: A TIMELESS ICON REINVENTED
Lacoste has reaffirmed the enduring legacy of its polo shirt, first designed by René Lacoste, with a fresh campaign highlighting its constant reinvention....
WHEN MASALA MEETS FASHION: A CULTURAL COLLABORATION
A creative experiment inspired by the Nestlé Maggi × UNIQLO collaboration reimagines masala as a wearable identity. BrandQ’s cinematic reel demonstrates how everyday...
ICONS AT 76: ANNA WINTOUR AND MERYL STREEP GRACE VOGUE’S COVER
Anna Wintour and Meryl Streep, both 76, appear together on Vogue’s cover for the first time, photographed by Annie Leibovitz. Their presence challenges...
