Diageo has appointed Neil Shah as Global Brand Director for Johnnie Walker, marking a significant leadership move within its flagship whisky portfolio. Shah,...
ByCreativeBrandsMagSeptember 25, 2026Johnnie Walker has unveiled a new limited-edition Black Label bottle in collaboration with Grammy Award-winning global superstar Sabrina Carpenter. The release marks a...
ByCreativeBrandsMagSeptember 12, 2026Johnnie Walker has launched Blue Label Azure, a coastal-inspired limited-edition release available exclusively to global travellers. Debuting at London Heathrow in May, the...
ByCreativeBrandsMagApril 29, 2026Laqshya Media’s latest campaign for Johnnie Walker, fronted by Virat Kohli, transforms the brand’s enduring philosophy into a call for purposeful progress. Spanning...
ByCreativeBrandsMagApril 24, 2026In a bold stride forward, Johnnie Walker has launched Red Soul, a new blended Scotch whisky designed for effortless mixing and sociable sipping,...
ByCreativeBrandsMagApril 20, 2026Johnnie Walker Luxe Blended Water has teamed up with Virat Kohli to launch a high-energy campaign reimagining ‘Keep Walking’ for a new generation....
ByCreativeBrandsMagApril 1, 2026Johnnie Walker has introduced Red Soul, a sweeter, smoother take on its iconic Red Label. Designed to attract non-whisky drinkers, the innovation strengthens...
ByCreativeBrandsMagMarch 13, 2026Diageo has unveiled Black Cask, a permanent addition to the Johnnie Walker portfolio, designed to appeal to Bourbon drinkers while retaining Scotch’s premium...
ByCreativeBrandsMagFebruary 27, 2026