POWERED BY TERRY: FOUNDATION UNVEILS NEXT CHAPTER IN FINISH IT CAMPAIGN WITH $50 MILLION COMMITMENT

The Terry Fox Foundation has launched Powered by Terry, the next chapter of its FINISH IT campaign, alongside a $50 million commitment to the Marathon of Hope Cancer Centres Network. The film honours researchers carrying Terry’s legacy forward, reinforcing Canada’s collective mission to accelerate cancer research and deliver life-saving breakthroughs.

The Terry Fox Foundation has launched Powered by Terry, the latest chapter in its ongoing FINISH IT campaign, underscoring the enduring legacy of one of Canada’s most iconic figures. The initiative introduces a powerful new film that imagines a world built by humans but powered by Terry, designed to honour the Canadians who continue his run today: the researchers of the Marathon of Hope Cancer Centres Network.  

The film, unveiled this week, serves as both a tribute and a rallying cry. It positions Terry Fox’s determination and vision as the driving force behind a new generation of scientific pioneers working to advance cancer research. By spotlighting the researchers of the Marathon of Hope Cancer Centres Network, the campaign bridges Terry’s historic Marathon of Hope with the modern scientific marathon being run in laboratories across the country.  

Central to the launch is a landmark announcement: a $50 million commitment to support the work of the network. This funding represents one of the most significant investments in cancer research in Canada, reinforcing the Foundation’s mission to accelerate progress towards more personalised and effective treatments. The pledge will enable researchers to collaborate across institutions, share data, and harness cutting-edge technologies to push the boundaries of what is possible in cancer care.  

The FINISH IT campaign, first introduced to galvanise Canadians around completing the work Terry began, has consistently sought to inspire collective action. Powered by Terry builds on this momentum by reframing Terry’s run not only as a physical journey but as a metaphor for the relentless pursuit of scientific discovery. The film’s narrative emphasises that Terry’s spirit continues to fuel the efforts of those who dedicate their lives to ending cancer.  

The Terry Fox Foundation has long been recognised for its ability to unite Canadians in support of cancer research. Since Terry’s Marathon of Hope in 1980, the organisation has raised more than $850 million worldwide. This latest chapter demonstrates its commitment to ensuring that Terry’s vision evolves in step with scientific progress, while remaining rooted in the values of courage, perseverance and hope that defined his journey.  

The $50 million commitment is expected to have a transformative impact, enabling the Marathon of Hope Cancer Centres Network to expand its reach and accelerate breakthroughs. By investing in infrastructure, talent and collaboration, the initiative aims to create a research ecosystem that mirrors Terry’s own determination: tireless, inclusive and forward-looking.  

For Canadians, Powered by Terry is more than a campaign—it is a reminder that Terry’s legacy is not confined to the past. It lives on in the laboratories, clinics and communities where researchers and supporters continue to carry his run forward. The film and funding announcement together mark a significant milestone in the Foundation’s mission, reaffirming that the finish line Terry envisioned is within reach, powered by the collective will of a nation.