Advertising
Orange Line expands global client roster with major wins in Australia and US
Independent digital marketing agency, Orange Line today announces a significant expansion of its client portfolio, securing new business contracts with several leading global,...
Initiative wins Ear Science Institute Australia
Following a competitive pitch, Initiative has been appointed media agency of record for Ear Science Institute Australia. The partnership will be managed out...
World’s First LLM Benchmark for Creativity Finds AI Tools are More Similar Than You Think
A comprehensive new study by Springboards, an AI platform inspiring creativity in advertising, found that popular AI tools like ChatGPT, Gemini, Claude and...
Youth Cancer Charity Canteen Launches ‘AI Fail’ Campaign to Bandanna-fy Australia
Youth cancer charity Canteen is bringing a bold new energy to a much-loved tradition — Bandanna Day, in celebration of Canteen’s 40th anniversary....
Tetley Tea & Showpony Launch “The Uncomfortable Cup” to Spark Life-Changing Conversations About Breast Cancer
Tetley Tea Australia, in partnership with Breast Cancer Network Australia (BCNA) and creative agency Showpony, has launched The Uncomfortable Cup,a national campaign designed...
UM Australia promotes Andrew Clift to General Manager, UM Sydney
UM Australia has announced the promotion of Andrew Clift to the role of General Manager of its Sydney office. Previously Managing Partner, Clift’s...
The One Club for Creativity Introduces ‘The One Show Indies’ to Celebrate Independent Creativity
The One Club for Creativity has unveiled one of the most transformative updates to its prestigious global One Show awards in decades —...
Dentsu India names Rohit Potphode as Managing Partner – Sports, Gaming, Live Experiences
Dentsu has announced the appointment of Rohit Potphode as Managing Partner – Sports, Gaming, Esports & Live Experiences, strengthening its Sports & Entertainment...
