Campaigns
UNILEVER ANZ NAMES KIRSTEN HASLER CHIEF MARKETING OFFICER
Unilever Australia and New Zealand has appointed Kirsten Hasler as chief marketing officer, effective September. Formerly IKEA’s head of marketing and insights, Hasler...
ADRENALINE RUSH: PEPSICO INDIA’S PREMIUM ENERGY PLAY
PepsiCo India has launched Adrenaline Rush, a premium energy drink priced at ₹60, targeting Gen Z consumers. Available in Passion Rush and Classic...
SAMSUNG MARKS 20 YEARS AS WORLD’S NO.1 TV WITH FOOTBALL-THEMED CAMPAIGN
Samsung celebrates 20 years as the world’s No.1 TV brand with a bold football-themed campaign ahead of the FIFA World Cup 2026. Featuring...
TANISHQ SHOWCASES GOLD EXCHANGE WITH SACHIN TENDULKAR
Tanishq has launched a new campaign featuring Sachin Tendulkar to highlight its gold exchange programme. Created by TBWA\Lintas, the film demonstrates the transparent...
MCDONALD’S BELGIUM IGNITES FLAVOUR WITH ‘CHICK-A-BOOM’
McDonald’s Belgium has launched ‘Chick-A-Boom’, a bold new campaign by TBWA\Belgium that visualises the explosive flavour of its latest chicken range. Featuring high-impact...
HYUNDAI SPOTLIGHTS TEEN TALENT IN WORLD CUP CAMPAIGN
Hyundai Motor Company America’s new 60-second World Cup spot, created with INNOCEAN USA, features five teenage footballers in vignettes showcasing their skill. CMO...
LOEWE MARKS 180 YEARS WITH LION-HEARTED CELEBRATION
Loewe commemorates 180 years of craft and leather mastery with a spirited campaign featuring artists and friends of the House. A playful lion...
DELI KITCHEN MARKS DECADE WITH BOLD JDO REBRAND
Independent agency JDO has rebranded Deli Kitchen, part of Signature Flatbreads, with a vibrant new identity celebrating the brand’s tenth anniversary. Centred on...
