Campaigns
MONZO ENTERS IRELAND WITH PLAYFUL CAMPAIGN AS 100,000 JOIN WAITLIST FOR DIGITAL BANKING SHIFT
Digital bank Monzo has launched in Ireland with a 100,000-strong waitlist, signalling strong demand. Backed by a humorous, locally rooted campaign by BBH...
UBER’S IPL CAMPAIGN HIGHLIGHTS BIKE RIDES AT ₹25
Uber’s IPL campaign departs from celebrity-led ads, focusing instead on Uber Bike rides at ₹25. Partnering with hip-hop artists Divine and Roll Rida,...
FANTA LEVELS UP WITH GLOBAL GAMING CAMPAIGN IN COLLABORATION WITH XBOX AND ACTIVISION BLIZZARD
Fanta has launched a global gaming campaign in collaboration with Xbox and Activision Blizzard, bringing together five iconic gaming franchises in a special-edition...
WHEN COLOUR BECOMES VOICE: TANISHQ HUES TURNS GEMSTONES INTO STORIES
Tanishq’s latest campaign, Hues, transforms natural gemstones into expressions of identity and emotion, brought alive by actor Tripti Dimri. Conceptualised by MullenLowe Lintas...
OPPO WIDENS THE FRAME ON LIFE’S IMPERFECT MOMENTS WITH KL RAHUL CAMPAIGN
OPPO India’s new F33 Series campaign, featuring KL Rahul, celebrates spontaneous friendships and unfiltered moments. With the message “Zindagi Ka Frame Wide Karo,”...
NAVI UPI RACES AHEAD WITH FORMULA ONE-INSPIRED CAMPAIGN SET IN ‘HURRYPUR’
Navi has launched a high-energy campaign imagining a town where life moves at Formula One speed. Conceptualised by Sideways Consulting, the film uses...
BYD TARGETS THE ELITE TO WIN OVER THE EVERYDAY DRIVER IN NEW ‘MILLIONAIRES’ CAMPAIGN FILM
BYD’s latest campaign film, “Millionaires”, uses satire to contrast the extravagant lifestyles of the super rich with everyday realities, promoting the affordability of...
MCDONALD’S SERVES UP SPECTACLE AS HARLEM GLOBETROTTERS BRING FLAIR TO ‘DUNKED’ CAMPAIGN
McDonald’s Australia teams up with the Harlem Globetrotters to launch its ‘Dunked Korean Sticky BBQ’ range, blending fast food with basketball theatrics. Created...
