Campaigns
RODNEY WAYNE’S NEW CAMPAIGN PUTS CONFIDENCE AT THE HEART OF BEAUTY
Rodney Wayne, New Zealand’s leading salon brand, has launched Your Way To Shine, a campaign by Lach & Friends that redefines beauty as...
AMBER-JAYNE BAIN JOINS IDC’S PHOTOGRAPHER ROSTER
IDC has welcomed photographer Amber-Jayne Bain to its roster, enhancing its campaign photography offering. Bain’s work blends fine-art sensibility with commercial precision, marked...
THE BODY SHOP MARKS 50 YEARS WITH ‘REBELLIOUS BY NATURE’
The Body Shop celebrates its 50th anniversary with the campaign film Rebellious by Nature, fronted by Mandira Bedi, Sumedh Mudgalkar, and Diksha Singh....
VEDICA ELEVATES LUXURY WITH RANA DAGGUBATI IN NEW CAMPAIGN
Bisleri International’s Vedica has launched its latest campaign, A Life Full of Altitude, featuring actor Rana Daggubati. The film marks a shift in...
KALYAN JEWELLERS REIMAGINES TEMPLE JEWELLERY WITH NIMAH CAMPAIGN
Featuring Sreeleela and Kalyani Priyadarshan and directed by Priyadarshan, Kalyan Jewellers’ Nimah campaigns through a cinematic narrative rooted in the idea of “A...
RELIANCE JEWELS FILM CAPTURES GEN-Z SPIRIT BY REVIVING AKSHAYA TRITIYA TRADITION
Reliance Jewels’ latest campaign film celebrates Akshaya Tritiya by blending tradition with modern sensibilities. Featuring a father-daughter duo, the narrative highlights the age-old...
SAMSUNG AND CHEIL INDIA BRING STADIUM THRILL TO LIVING ROOMS
Cheil India’s latest digital film for Samsung TVs captures the electrifying atmosphere of cricket stadiums, promising fans the same adrenaline rush at home....
VOLKSWAGEN’S “THE PARENTS” CAMPAIGN HIGHLIGHTS SIMPLICITY IN TECHNOLOGY
BBDO Paris has unveiled Volkswagen’s latest campaign, The Parents, a film directed by Brazilian filmmaker Ariela Dorf and produced by VOIR Pictures. Inspired...
