Campaigns
UBER EATS BAGS UP BRANDS IN PLAYFUL OOH PUSH
Uber Eats has unveiled a striking out-of-home campaign in Sydney and Brisbane, developed by Special, that playfully “bags up” other brands’ ads. Running...
SPOTIFY CHAMPIONS CURIOSITY WITH ‘DISCOVER ON SPOTIFY’
Spotify has unveiled its latest campaign, ‘Discover on Spotify’, designed to spotlight the platform’s personalised music discovery features. Centred on Daylist, Song Radio,...
ADIDAS ORIGINALS AND RANVEER SINGH UNLEASH THE POWER OF INDIVIDUALITY
Adidas Originals’ “Unleash the Original” campaign with Ranveer Singh celebrates individuality through immersive storytelling and experiential marketing. Blending authenticity, symbolism and cultural resonance,...
GROWING OLDER SHOULD NEVER MEAN LIVING SMALLER: MULLENLOWE SRI LANKA AND SOFTLOGIC LIFE CHALLENGE AGE ASSUMPTIONS
MullenLowe Sri Lanka’s latest campaign for Softlogic Life’s Health for Life insurance challenges stereotypes about ageing, celebrating passions without age limits. By rejecting...
ROBERT IRWIN FRONTS THE LAD COLLECTIVE’S BOLD BEDDING CAMPAIGN
Independent agency Otherside has launched The Boys Deserve Better, a witty integrated campaign for The Lad Collective featuring Robert Irwin. The initiative, which...
BUDWEISER 0.0 MARKS 40 YEARS WITH FIFA BY BRINGING WORLD CUP SPIRIT TO INDIA
Budweiser 0.0 celebrates four decades with FIFA by launching immersive fan experiences in India. From an interactive Lionel Messi mural in Mumbai to...
SEPHORA CANADA AND TORONTO TEMPO REDEFINE BEAUTY WITH ‘PRETTY BADASS’
Sephora Canada and the Toronto Tempo have unveiled ‘Pretty Badass’, a campaign created by Courage to challenge traditional notions of beauty and sport....
KFC AUSTRALIA GOES ALL IN WITH ‘GO FULL CHICKEN’
KFC Australia has unveiled ‘Go Full Chicken’, a bold new brand platform created by Special, celebrating the brand’s obsessive devotion to chicken. Launching...
