Case Studies
COLGATE’S PURPLE SMILE REVOLUTION: KRITI SANON AND ABHISHEK SHARMA FRONT NEW BEAUTY CAMPAIGN
Colgate-Palmolive India has launched Colgate Visible White Purple with a campaign featuring Kriti Sanon and Abhishek Sharma. By blending colour-correction science with beauty...
KIA UNWRAPS EV2 IN A BOJAGI CEREMONY AT BRUSSELS MOTOR SHOW
Kia unveiled its new EV2 at the Brussels Motor Show with a strikingly Korean touch. Wrapped in Bojagi, the traditional cloth symbolizing respect...
CAKE Coffee Breaks the Mold with Bold Ready-to-Drink Identity
CAKE Coffee’s entry into the ready-to-drink market defies convention with packaging that bursts with energy and optimism. Designed by Daniel Ting Chong and...
Love Melts into Memory: Vadilal’s Giant Ice Cream Installation Captures Ahmedabad’s Heart
This Valentine’s Day, Vadilal Ice Creams transformed Ahmedabad’s Sabarmati Riverfront with a 17-ft melting ice cream installation. The spectacle became a hub for...
DOT & KEY UNVEILS SUNSCREEN REFRESH WITH SHANAYA KAPOOR FOR SUMMER 2026
Dot & Key has launched its Summer 2026 campaign for the Vitamin C + E Super Bright Sunscreen, featuring Shanaya Kapoor. With refreshed...
RED MANE: A BAIJIU BRAND GALLOPS INTO THE YEAR OF THE HORSE WITH CONCEPT-DRIVEN DESIGN
Red Mane is a conceptual branding and packaging project for a fictional baijiu, created to mark the Year of the Horse 2026. Rooted...
OPPTRA PARTNERS VERO MODA TO DEEPEN DIGITAL RELEVANCE ACROSS THE MIDDLE EAST
Opptra announces a strategic partnership with VERO MODA to strengthen the brand’s digital presence across the Middle East. Focused on relevance over reach,...
IT’S GOING TO BE A PINK VALENTINE’S WITH PEPSI
Pepsi is painting Valentine’s Day pink with a bold new campaign that celebrates love in all its forms. Launching dessert-inspired zero sugar drinks,...
