Case Studies
SMIRNOFF FLAVOURS TRIUMPHS AT WORLD BRAND DESIGN SOCIETY AS BULLETPROOF EARNS GLOBAL AGENCY RANKING
Smirnoff Flavours has secured two Silver Awards at the World Brand Design Society Awards, while Bulletproof has been named among the Best Design...
THREADS OF JOY: COCA-COLA VIETNAM WEAVES TET INTO A TAPESTRY OF TOGETHERNESS
Coca-Cola Vietnam’s Tet short film celebrates Lunar New Year through the metaphor of weaving, highlighting the beauty of shared meals, laughter, and generational...
BAWI BREATHES NEW LIFE INTO MEXICO’S AGUA FRESCA TRADITION
Bawi reimagines Mexico’s beloved agua frescas with a modern, health-conscious twist—retaining nostalgic flavors while reducing sugar and adding carbonation. Its packaging, inspired by...
JEEP MERIDIAN CAMPAIGN DRIVES HOME COMFORT, SPACE AND SIGNATURE ROAD PRESENCE IN STRIKING NEW FILM
A new campaign for the Jeep Meridian, crafted by Leo Burnett in partnership with the Jeep marketing team, uses powerful visual storytelling to...
FREE THE BIRDS URGES BRANDS TO RETHINK, REFRESH, REIGNITE
As Dry January ends, Free The Birds reminds brands that consumers crave freshness, authenticity, and emotional connection. With over three decades of experience,...
Air India and Lufthansa Group Forge Landmark Partnership to Strengthen India-Europe Connectivity
Air India and Lufthansa Group have signed a landmark MoU to establish a joint business agreement across their airlines and subsidiaries. The partnership...
IFRAME DESIGN STUDIO ELEVATES FISEKIS AGED TSIPOURO INTO A SCULPTURAL LUXURY GIFT STATEMENT
iFrame Design Studio has reimagined Fisekis Distillery’s Aged Tsipouro as a premium, gift-ready spirit through sculptural packaging and contemporary design language. By blending...
SAZERAC COMPANY EXPANDS INDIA PLAY WITH PREMIUM BOURBONS, RTDS AND FLAVOURED WHISKEYS
Global spirits giant Sazerac is deepening its India presence with a multi-category push into premium bourbons, ready-to-drink beverages and flavoured whiskeys. Vice President...
