International News
Siniat and IMA B2B launch ‘The One’ brand campaign
Building materials leader, Siniat, has partnered with specialist B2B agency IMA B2B to launch its new brand campaign, 'Siniat. The One.', designed to...
Bench Media walk unites the industry with heart
Bench Media, in collaboration with UnLtd, stepped out for change last Friday, with its entire team lacing up to walk 15km along the...
M+C Saatchi Group appoints industry leader Rhian Mason to reimagine Earned and Sport & Entertainment offering
M+C Saatchi Group has appointed Rhian Mason to the newly-created role of Managing Partner across the agency’s Passions & PR business which includes...
Weave and Four Pillars Gin illuminate the Wild Isle’s wild side
Award-winning gin distillery, Four Pillars, has teamed up with long-term brand and design partners, Weave for the latest release of its famous Distiller...
The AI trust gap and how age, income and gender divide Australian consumers
New research from Bench Media reveals that while generative AI has rapidly become part of everyday shopping behaviour, Australians are deeply divided on...
Redefining Fatherhood: Dodge and Publicis Middle East Launch ‘Cool Dads’ Campaign
For decades, fatherhood has been framed as a compromise — a trade-off between freedom, fun, and responsibility. But Dodge and Publicis Middle East...
OTIS Hits the Right Note as Canva’s Exclusive Music Partner, Debuts ‘Put Imagination To Work’ Campaign
After two years of shaping the soundtrack to Canva’s biggest creative moments, music and sound collective OTIS has been named the sole music...
M+C Saatchi strengthens client service with national and Melbourne-based leadership appointments
M+C Saatchi has announced two senior leadership appointments to national, and Melbourne based roles as the business signals its ongoing dedication to delivering...
