Food
EMAMI SECURES FULL OWNERSHIP OF AXIOM AYURVEDA IN ₹200 CRORE DEAL
Emami Ltd has acquired complete ownership of Axiom Ayurveda, strengthening its position in the functional beverages sector. The company signed a definitive agreement...
SCOOPS OF NOSTALGIA: NATURALS AND BOMBAY SWEET SHOP UNVEIL BOLD SUMMER FLAVOURS
Naturals Ice Cream and Bombay Sweet Shop have joined forces to launch two limited-edition flavours—Tender Coconut Naga Chilli and Coffee Fudge Crunch. Available...
BAUDUCCO REMOVES BREAD TO PROVE ITS ESSENTIAL ROLE IN BOLD NEW CAMPAIGN
Bauducco has launched a provocative campaign stripping bread from classic foods to highlight its importance. Created by Ampfy, the initiative spans OOH, digital,...
MCDONALD’S AND NETFLIX UNITE FOR KPOP DEMON HUNTERS FAN BATTLE
McDonald’s and Netflix have teamed up for a bold campaign inspired by KPop Demon Hunters. Launching 31 March, fans of HUNTR/X and the...
KFC INDIA’S FEASTIVAL TRANSFORMS MUMBAI SKYLINE INTO IMMERSIVE MOVING FOOD STORY
KFC India’s Feastival campaign turns Mumbai’s billboards into dynamic storytellers, blending creativity, technology, and urban space to deliver an unforgettable food experience. The...
#DeliciouslyEverywhere
Conceptualised by Wunderman Thompson, #DeliciouslyEverywhere will be first ever campaign for the Rebel Foods-owned dessert brand ‘Sweet Truth’. Rebels currently owns over 3000...
