Year: 2025
82POINT5 COMMUNICATIONS TURNS BABIES INTO BRAND AMBASSADORS AS IT WINS HIMALAYA BABYCARE MANDATE
https://www.youtube.com/watch?v=XjFUpYPVBl8&t=15s 82point5 Communications has won the creative mandate for Himalaya Wellness Company’s BabyCare division and launched a playful campaign featuring babies as the...
SUZUKI GRAND VITARA AND YAMAHA FZ-S FI TAKE CENTER STAGE AT CEYLON MOTOR SHOW 2025
Associated Motorways (Private) Limited (AMW), a proud member of the Al-Futtaim Group, showcased its leadership in Sri Lanka’s automotive and motorcycle markets with...
TRINITYP3 TURNS ITS AGENCY REGISTER INTO SELF-SERVE AI PITCH ENGINE — GIVING MARKETERS DIRECT CONTROL
TrinityP3 has launched an AI-powered self-serve platform that lets marketers directly generate tailored agency shortlists from its long-running Agency Register. Powered by Anthropic’s...
SUN LIFE ASIA APPOINTS WPP MEDIA AS REGIONAL MEDIA PARTNER ACROSS FIVE KEY MARKETS
Sun Life Asia has appointed WPP Media as its media planning and buying partner across Hong Kong, the Philippines, Vietnam, Indonesia and Malaysia,...
IKEA LEANS INTO HALLOWEEN FEAR FACTOR WITH COMICALLY COMFORTING ‘HALLOWEEN ESSENTIALS’ CAMPAIGN
IKEA’s new “Halloween Essentials” campaign humorously positions its SMÅNUNNEÖRT duvet, KLOTSTARR cushion and MYRULL throw as emotional shields for horror movie nights. Launched...
FP7McCann Named #1 Agency in UAE and Highest-Ranked Network Agency in MENA in Cannes Lions 2025 Global Report
Recognition reflects the agency’s creative consistency, regional growth, and enduring brand partnerships.Dubai, UAE – 27th October 2025 - FP7McCann has been named the...
HERITAGE FOODS ACQUIRES MAJORITY STAKE IN HIGH-PROTEIN ICE CREAM BRAND GETAWAY
Heritage Foods has acquired a 51% stake in GetAWay Ice Cream & Desserts, known for its high-protein, no-added-sugar products, with plans to increase...
PREMIUM IS THE NEW DIGITAL: WPP MEDIA INDIA MAPS INDIA’S E-COMMERCE MINDSET SHIFT
WPP Media India’s new playbook reveals that India’s e-commerce is shifting from price-driven to aspiration-led consumption. Premiumization is going mainstream across Bharat, powered...
PARAMOUNT AND TABOOLA LAUNCH ‘PERFORMANCE MULTIPLIER’ TO HELP SMBS TURN TV REACH INTO MEASURABLE DIGITAL RESULTS
Paramount Advertising and Taboola have partnered to launch ‘Performance Multiplier’, a new tool that helps SMBs measure and extend the impact of CTV...
SWATI BHATTACHARYA RESIGNS FROM GODREJ CONSUMER’S LIGHTBOX CREATIVE LAB, EXIT EFFECTIVE JANUARY 2026
Veteran advertising leader Swati Bhattacharya has resigned from her role as head of Lightbox Creative Lab at Godrej Consumer Products. She joined the...
