Month: February 2026
L’ORÉAL SECURES GUCCI BEAUTY AND CREED IN €4 BILLION LUXURY EXPANSION
L’Oréal has struck a €4 billion deal to acquire Gucci Beauty and Creed from Kering, strengthening its luxury portfolio. The move deepens L’Oréal’s...
RAHUL TITUS JOINS PUBLICIS GROUPE TO LEAD GLOBAL INFLUENCER CAPABILITY
Rahul Titus has joined Publicis Groupe as global influencer capability lead, months after leaving Ogilvy where he built one of the industry’s largest...
CARATLANE’S ‘DANCING HEARTS’ FILM LETS LOVE SPEAK THROUGH MOVEMENT
CaratLane’s new film ‘Dancing Hearts’, captures the rhythm of modern love through dance. The narrative unfolds with hesitations, joy, and quiet certainty, culminating...
MASOOD M. SHARIF MAHMOOD TO LEAD E& AS GROUP CEO FROM APRIL
e& has announced that Masood M. Sharif Mahmood will assume the role of Group CEO from 1 April, while continuing as CEO of...
ROCKSTAR ENERGY EXPANDS FLAVOUR LINE-UP WITH BLACKBERRY LAUNCH AND WIDER DISTRIBUTION OF FAN FAVOURITES
Celsius-owned Rockstar Energy has unveiled a new Punched Blackberry flavour, while expanding the availability of two existing favourites. Rockstar Boom Pina Colada, previously...
PROSPA APPOINTS BENCH MEDIA AS FULL-SERVICE PARTNER TO DRIVE GROWTH ACROSS AUSTRALIA AND NEW ZEALAND
Australia’s leading online small business lender, Prospa, has named independent agency Bench Media as its full-service media partner across Australia and New Zealand....
ESTÉE LAUDER HANDS GLOBAL MEDIA MANDATE TO WPP IN LANDMARK CONSOLIDATION
The Estée Lauder Companies Inc. has appointed WPP as its global media agency, consolidating work previously split across multiple firms. The beauty giant,...
ABSOLUT X TOMORROWLAND: HOW A FESTIVAL PARTNERSHIP IS TACKLING LONELINESS
Absolut’s nine-year collaboration with Tomorrowland has grown from a modest partnership into a global initiative using music and culture to drive social change....
MICHELLE QURESHI STEPS UP AS BRAND MANAGER AT GSK, DRIVING CALPOL’S CONSUMER MARKETING
Michelle Qureshi has been promoted to Brand Manager at GSK, where she now leads consumer marketing for Calpol, the company’s fifth largest pharmaceutical...
