Branding
Rinku Singh Joins Forces with ‘BeastLife’ as Brand Ambassador
BeastLife, one of India’s emerging sports nutrition and lifestyle brands, has officially announced Indian cricketer Rinku Singh as its brand ambassador. The collaboration...
Geely appoints INVNT® as experiential agency for global launch, kicking off the first brand events in Australia
Leading global automotive maker Geely Auto has engaged brand storytelling and experiential innovation agency INVNT to deliver the global launch of its first...
Shah Rukh Khan Becomes the Face of DAAWAT Basmati Rice
LT Foods Ltd., a globally recognized Indian-origin FMCG company, proudly announces its collaboration with Bollywood’s biggest superstar, Shah Rukh Khan, as the brand...
Myntra Birthday Bash Shines with a Glamorous Star-Studded Fashion Campaign
Myntra, one of India’s premier fashion, beauty, and lifestyle destinations, is set to celebrate Fashion’s Biggest Party with the much-anticipated Myntra Birthday Blast....
Sunil Kataria Steps Down as Managing Director & CEO of Raymond Lifestyle
Raymond Lifestyle Limited has officially announced the resignation of its Managing Director & Chief Executive Officer, Sunil Kataria. In a regulatory filing with...
Hindustan Unilever Acquires 90.5% Stake in Jaipur-Based Skincare Brand Minimalist
In a significant development for India’s beauty and personal care sector, Hindustan Unilever Ltd. has finalized an agreement to acquire a 90.5% stake...
Nykaa ropes Rasha Thadani as new face of Nykaa Cosmetics
Nykaa, India’s leading beauty and lifestyle destination, has announced Rasha Thadani as the new face of Nykaa Cosmetics, one of the country’s most...
