Creative
Where Campaigns Meet Canvases: How Viswaprasad Raju’s ‘Places Via Notes’ Reframes the Geography of Advertising
In a world where 30-second spots battle for shrinking attention spans, Viswaprasad Raju offers a quiet counterpoint: the pause between takes, the hush...
AKQA Expands Creative Leadership in APAC with New Executive Appointments: Sarah McGregor Joins as Executive Creative Director, Australia; David Clarke Elevated to Executive Experience Design Director, APAC
AKQA Australia is pleased to announce the appointment of Sarah McGregor as Executive Creative Director, reinforcing the agency’s creative leadership in the region....
From Emblems to Advocacy: How the ‘Phryjab’ Campaign Redefined Liberty and Inclusion on the Global Stage
In a bold creative move blending technology with activism, the Phryjab campaign took centre stage in Paris from July 24 to August 11,...
Havas creates new segmentation model as seismic shift in Aussie values sees people turn from ‘mateship’ to ‘me-ship’ as Security becomes number one value
Havas Australia has created a new segmentation model after its Havas Labs 2025 Aussie Futures report, launched today, identified a seismic shift in...
INVNT Brings GEELY’s All-New EX5 to Life with Immersive Brand Experience at Luna Park
INVNT is proud to have successfully concluded a series of three groundbreaking launch events for global car manufacturer Geely Auto, culminating in the...
Dentsu Creative Isobar Secures Integrated Creative Mandate for Forevermark
Dentsu Creative Isobar Wins Integrated Creative Mandate for Forevermark, Ushering in a New Era of Brand Storytelling. Dentsu Creative Isobar has been awarded...
SANTOSH PADHI (PADDY) LAUNCHES HIS INDEPENDENT ADVERTISING AGENCY ‘INTO CREATIVE’
Paddy the founder, will be the CCO and Chairman while Ayesha Ghosh will be the CEO and Co-founder along with 4 other Co-founders....
FCB India Wins Creative Mandate for Dulcoflex, Strengthening Brand Leadership in Digestive Health
FCB India, a key player under the FCB Group India (IPG Group) umbrella, has secured the creative mandate for Dulcoflex, a globally trusted...
