International News
World’s First LLM Benchmark for Creativity Finds AI Tools are More Similar Than You Think
A comprehensive new study by Springboards, an AI platform inspiring creativity in advertising, found that popular AI tools like ChatGPT, Gemini, Claude and...
Youth Cancer Charity Canteen Launches ‘AI Fail’ Campaign to Bandanna-fy Australia
Youth cancer charity Canteen is bringing a bold new energy to a much-loved tradition — Bandanna Day, in celebration of Canteen’s 40th anniversary....
Tetley Tea & Showpony Launch “The Uncomfortable Cup” to Spark Life-Changing Conversations About Breast Cancer
Tetley Tea Australia, in partnership with Breast Cancer Network Australia (BCNA) and creative agency Showpony, has launched The Uncomfortable Cup,a national campaign designed...
UM Australia promotes Andrew Clift to General Manager, UM Sydney
UM Australia has announced the promotion of Andrew Clift to the role of General Manager of its Sydney office. Previously Managing Partner, Clift’s...
The One Club for Creativity Introduces ‘The One Show Indies’ to Celebrate Independent Creativity
The One Club for Creativity has unveiled one of the most transformative updates to its prestigious global One Show awards in decades —...
KidsCan & Droga5 ANZ Dress Landmark Artwork to Highlight Child Hardship in New Zealand
KidsCan and Droga5 ANZ, part of Accenture Song, have joined forces to create a powerful new awareness campaign, Boy Walking, shining a light...
Australians and New Zealanders look to the future and want brands to put people first, TRA reveals results of latest research study – ‘The Future We Want’
Faced with the inevitability of a technology and AI-driven future, Australians and New Zealanders are embracing innovation, but on their own terms. According...
Justin Drape Launches CREATIVITY & COMMERCE: A New Global Practice Bridging Ideas and Impact
Award-winning creative leader Justin Drape has launched CREATIVITY & COMMERCE, a global practice dedicated to unlocking the commercial value of creativity. With a...
