Personality
Brand Building Through Memes and Pop Culture References – Mr. Hemal Majithia, Founder & Chief Oktomind, Oktobuzz
Memes and pop culture references aren’t just fun; they are psychologically powerful and have become the language of the internet. When brands use...
#DeliciouslyEverywhere
Conceptualised by Wunderman Thompson, #DeliciouslyEverywhere will be first ever campaign for the Rebel Foods-owned dessert brand ‘Sweet Truth’. Rebels currently owns over 3000...
IT IS ABOUT SOLVE, NOT SELL: RAJIV MENON [PART-I]
THE FACT is the commercials were not too many because many brands wouldn’t produce or would cut back production budgets… I don’t think...
AD FRATERNITY PAYS GLOWING TRIBUTE TO ARVIND KUMAR
The Arvind Kumar Memorial Award for the Most Enterprising Talent from advertising was also announced at an online prayer meeting organised by The...
Nakul Dutt is National Strategy Director, FoxyMoron
FoxyMoron, one of India’s top digital agencies, has appointed Nakul Dutt as its National Strategy Director. He will be reporting to Pratik Gupta,...
DIPWAL KUMAR BOSE NO MORE
Advertising and marketing industry veteran Dipwal Kumar Bose passed away yesterday. With half a century of experience in the advertising space, Bose had...
Naresh Ramchandani D&AD President
D&AD has announced the appointment of Naresh Ramchandani as President of D&AD for 2020-21. He has been a member of D&AD since 2014.Rebecca...
MONICA BHATIA IS MANAGING DIRECTOR, ESSENCE SINGAPORE
GroupM’s global data and measurement media agency, Essence, has announced the appointment of Monica Bhatia as its Managing Director for Singapore. Bhatia will,...
