Kalyptus Aperitivo Botanico channels the landscapes and traditions of Trentino–Alto Adige into a herb-based aperitif with a fresh design by Break. Produced in South Tyrol, the bottle and packaging evoke alpine nature with lightness and elegance, creating a contemporary classic that sparks a sensory journey.
Kalyptus Aperitivo Botanico invites consumers to rediscover the restorative spirit of the Italian Alps through a drink rooted in herbs and authenticity. Produced in South Tyrol, the aperitif reflects the growing demand for natural ingredients and genuine flavours, even in convivial settings such as the aperitif ritual.
The company entrusted Break with a comprehensive design project that extended beyond the label to encompass the entire packaging system. Central to this vision is a bottle that evokes Trentino’s nature without imitation, using a light and floral language to balance spontaneity with elegance. The design avoids fleeting trends, instead aiming to establish a contemporary classic.
Visual identity plays a crucial role in reinforcing the brand’s connection to place. Colours inspired by alpine meadows and a floral profile echo the bottle’s form, while continuity is achieved through a distinctive detail: the label is not merely applied but set into the glass itself. This integration lends personality and recognisability, ensuring the pack feels both fresh and enduring.
The final design embodies strong character while remaining light and approachable. More than packaging, it becomes the beginning of a sensory journey into Trentino–Alto Adige’s nature and traditions, positioning Kalyptus Aperitivo Botanico as a refined yet restorative choice for modern aperitivo culture.
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