TBWA
BEING HARD TO INFLUENCE: TBWA’S BACKSLASH DECLARES THE NEW CULTURAL FLEX
TBWA’s Backslash report Becoming Uninfluenced reveals consumers now aspire to be hard to influence, with 62% rejecting mass popularity. Virality is viewed with...
IKEA HONG KONG REFRAMES STORAGE WITH TBWA\HONG KONG PARTNERSHIP
IKEA Hong Kong has unveiled “Make Space for What You Love,” its first major campaign with TBWA\Hong Kong. The initiative celebrates the city’s...
PAMELA GUPTA PROMOTED TO SENIOR DIRECTOR – BRAND SOLUTIONS AT TBWA\LINTAS
Pamela Gupta has been promoted to Senior Director – Brand Solutions at TBWA\Lintas. Announcing the news on LinkedIn, she expressed excitement and gratitude...
PIA CHAUDHURI NAMED CHIEF CREATIVE OFFICER AT TBWA\AUSTRALIA SYDNEY
TBWA\Australia has appointed Pia Chaudhuri as Chief Creative Officer of its Sydney office, strengthening its national creative leadership. Chaudhuri, an acclaimed multidisciplinary leader...
ANH DO BRINGS SONIC VISION TO TBWA\MEDIA ARTS LAB
Anh Do has been appointed Global Head of Music at TBWA\Media Arts Lab, Apple’s dedicated creative agency. With a career spanning Google, Expedia...
TBWA\WORLDWIDE REDEFINES GLOBAL IDENTITY
TBWA\Worldwide has unveiled a new global brand identity crafted by DXD, blending handcrafted design with cultural flexibility. Rolling out across the TBWA Collective,...
TBWA\HONG KONG STRENGTHENS LEADERSHIP WITH HYBRID SOCIAL AND BUSINESS ROLE
TBWA\Hong Kong has appointed Joyce Li as social director and business director, a hybrid role designed to accelerate client growth through culturally informed...
KASUN TENNAKOON JOINS TBWA\SRI LANKA AS EXECUTIVE CREATIVE DIRECTOR
Kasun Tennakoon has taken on the role of Executive Creative Director at TBWA\Sri Lanka. With years of hands-on experience across the advertising industry,...
