Year: 2025
Air India Launches ‘There is an Air About India’ Campaign Celebrating the Spirit of a Transforming Nation
Air India has launched its evocative new campaign, ‘There is an Air About India,’ a sweeping tribute to the nation’s bold, joyful, and...
Dettol Signs Iconic ‘Captain Cool’ MS Dhoni as Brand Ambassador
Dettol, India’s leading germ protection brand, has announced cricket legend and “Captain Cool” Mahendra Singh Dhoni as the new face of its Soaps,...
dentsu X India Wins Integrated Media Mandate for Okaya Power, Aims to Amplify Brand’s Sustainable Energy Vision
dentsu X India has secured the integrated media mandate for Okaya Power Private Limited, a prominent player in India’s power solutions landscape. The...
Aabhinna Suresh Khare Steps Down from Bajaj Capital, Begins New Professional Journey
Aabhinna Suresh Khare has officially announced his departure from Bajaj Capital Ltd. and Bajaj Capital Insurance Broking Ltd., concluding a meaningful and impactful...
Lay’s® Elevates Cricket Season Cheer with Immersive Virtual Meet & Click Experience Featuring Dhoni & Ranbir
Adding a delightful twist to the ongoing cricket fever, Lay’s® brought fans face-to-face with two of India’s biggest icons—Mahendra Singh Dhoni and Ranbir...
Unlocking the Full Potential of GCCs: The Strategic Power of Cultural Integration
As India continues to cement its reputation as the global capital for Global Capability Centers (GCCs), a new strategic imperative is emerging—cultural integration....
Oakley ropes Shubman Gill as Brand Ambassador
Oakley has named Indian cricketer Shubman Gill as the face of its “Artifacts from the Future” campaign in India, tapping into his rising...
Supergiant releases Customs House Vivid Sydney Teaser
Immersive entertainment studio Supergiant has released a teaser of House of Romance: Dreams Collide, its Customs House projection show with Sydney fashion label,...
Hyundai Encourages Drivers to Embrace the ‘Anti-Ordinary’ in Bold New Campaign by Innocean Australia
Hyundai has unveiled a visually arresting and message-driven campaign for its all-new KONA SUV, developed in partnership with Innocean Australia. Titled “Anti-Ordinary,” the...
TTK Prestige Transforms “Mummy Ke Taane” into Heartwarming Billboards of Love
Inspired by the spirit of Mother’s Day, TTK Prestige—India’s leading kitchen appliances brand—unveiled a heartwarming Out-Of-Home (OOH) campaign that reimagines a universally relatable...
