Branding
WHEN HERITAGE MEETS BOLD EXECUTION: ROCKLAND BLACK SIGNALS PREMIUM AMBITION
Rockland Black enters the premium arrack segment with a striking black and gold identity, confident positioning, and strong shelf presence. The launch reflects...
ZOYA AND SONAM KAPOOR ILLUMINATE A NEW CHAPTER WITH ‘MY EMBRACE’
Zoya, the exquisite diamond boutique from the House of Tata, unveils ‘My Embrace’, a new expression of its autograph collection with Sonam Kapoor....
BEEFEATER 0.0%: DIFFERENT MINDSET, SAME UNMISTAKABLE QUALITY
With 60% of UK adults now embracing ‘zebra striping’—alternating between alcoholic and non-alcoholic drinks—Beefeater 0.0% enters the spotlight as a premium alternative. Retaining...
HOLMANDESIGN REPOSITIONS KOIT AS A RELATIONSHIP MANAGER FOR INTENTIONAL CONNECTION
HolmanDesign has crafted a strategic brand identity for Koit, a dating app reimagined as a relationship manager. Led by former Amazon executive Miller...
LACOSTE STEPS INTO LUXURY HOSPITALITY WITH PARIS CAFÉ
Lacoste has opened its first café in Paris, signalling a bold move into luxury hospitality. With 60% of global luxury spending now focused...
PETAL & STEM BLOSSOMS WITH A BRAND ROOTED IN FRIENDSHIP AND SEASONALITY
Petal & Stem, a florist founded by two friends, has unveiled a warm and cohesive brand identity rooted in seasonal British blooms. Through...
BRUSHSTROKES OF RHYTHM: TORO PINTO REINTRODUCES CALEÑO WITH A BOLD SOUTH AMERICAN PULSE
Toro Pinto has reintroduced Caleño, the South American-inspired non-alcoholic spirits brand, across the UK and Europe with vibrant brushstroke packaging that captures rhythm...
