Creative Shop
INDIA FINDS ITS GROOVE WITH SKECHERS HOTSHOTS
India’s streets have always carried a rhythm, from wedding shehnais to brass bands weaving through markets. Now Skechers Hotshots invites the nation to...
INVNT AND LINKEDIN UNITE HR LEADERS IN APAC TO SHAPE AI-DRIVEN FUTURE OF WORK
INVNT partnered with LinkedIn to deliver Talent Connect Sessions across Singapore and India, engaging over 1,100 HR leaders in critical conversations on AI...
SARVAM AI UNVEILS LANDMARK LANGUAGE MODELS TO DRIVE INDIA’S SOVEREIGN AI AMBITIONS
Bengaluru-based startup Sarvam AI has launched two large language models—a 30-billion-parameter system and a 105-billion-parameter system—at the India AI Impact Summit in Delhi....
COCA-COLA REVIVES RIMZIM JEERA WITH A RETRO MUSICAL TWIST
Coca-Cola has relaunched Rimzim Jeera, its bold, desi-flavoured drink, with a campaign that fuses nostalgia and music. Inspired by R. D. Burman’s retro...
PETAL & STEM BLOSSOMS WITH A BRAND ROOTED IN FRIENDSHIP AND SEASONALITY
Petal & Stem, a florist founded by two friends, has unveiled a warm and cohesive brand identity rooted in seasonal British blooms. Through...
RED ROOSTER CHAMPIONS AUSTRALIA’S HEARTLAND IN NEW BRAND CAMPAIGN VIA LEO AUSTRALIA
Australia’s first chicken shop, Red Rooster, has announced the launch of a new major brand campaign, signalling a decisive reinvention of its brand...
SWEDEN TURNS THE PAGE: €100 MILLION PUSH TO RESTORE TEXTBOOKS IN CLASSROOMS
Sweden is investing over €100 million to replace tablets with printed textbooks in schools, reversing a decade-long digital-first approach. Authorities cite declining student...
Cheil India Launches a Vibrant New Galaxy Book5 Film That Resonates Deeply with Gen Z Audiences
Cheil India has unveiled a new brand film for Samsung’s Galaxy Book5 that taps into the silent, almost cinematic pause Gen Z lives...
